A Mr. Greg Cato has posted an insightful article on Overanalyzed in which he breaks down the
business of MMOs. With the recent sale of a Virtual Island (linked to Project Entropia),
the gaming world has been turned upside down with the prospect of a virtual gold rush:
"While most play for personal enjoyment, I come to them [MMOs] looking to make money." (Cato)
Engadget
TUAW