Xbox 360: What's in a name?

So how, exactly, did we get here? What is the deal with the name Xbox 360? Edge (the videogame magazine, not the guitarist) has the story.

There are no real answers in the piece. Purely speculation. However, there are a selection of other supposed name choices for Microsoft's new baby.

I think if they'd used MTG, a certain other Washington based company may have had something to say about that.