PS3 pricing speculation has been all over the place, but now we have a little more info to
narrow down a final launch price. Speaking to Fortune, Sony CEO Howard Stringer said the PS3 will be sold
"at a loss" to get more Blu-ray boxes in the homes of consumers. The magic number? Somewhere between
$300-400.
If you weren't already, does this make you more inclined to buy a PS3?
[Thanks to all those who sent this in]
Correction: Fortune's
website has now posted the
following: "An earlier version of this story appeared with statements erroneously attributed to Sir Howard Stringer,
CEO of Sony Corporation, regarding pricing and availability of the PS3. Stringer has not commented publicly on how much
the PS3 is expected to cost, or how soon it will appear in the US after the Japanese launch in spring 2006."
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