Great things come in bundles (just ask the gamers who got the Premium 360s). Sony realizes this and has made the move to bring you Wipeout Pure: Stealth Edition.
While I hope this isn't just their cure for a certain lackluster Hollywood release, this definitely has the potential to open up a lot of doors. What would be more enterprising than bundling a popular movie and its very own video game counterpart in the same media package? I could see this happening with Harry Potter or other similar brands as time goes on.