How Nintendo sells DS units
by Blake Snow
on Jan 19th 2006 2:00PM

The recent issue of Famitsu asks, "Why did the Nintendo DS sell so well?" in Japan. Here are the five
reasons according to the Japanese game mag:
- Great Promotions -
"A famous Japanese actress, Nanako Matsushima, appeared on a recent commercial for More Brain Training, and for
once the woman they dragged out to pose with a videogame actually seemed to be really enjoying herself."
- Demo stations were plentiful - "In any department store in Japan, there are DS demo stations.
Usually the screens are scratched to high hell, and lately, there are a lot of games to choose from."
- Appeal to non-gamers - "This is the most obvious reason."
- Wi-Fi
game download stations - "At any videogame store, there are DS download and play stations."
- Great games sold the system - "Nintendo has always prided itself in quality games and DS has
been a shining example. The quality of the games has caused developers to think in new ways, or to find
inspiration."