E3 killed! Reborn as "new E3Expo"

Next Generation broke the news yesterday that E3, the gaming industry's largest event, would cease to exist in its present form as major industry players pulled their support citing disappointment in the costs of the show. Shortly thereafter, Gamespot piled on writing that the show hadn't been cancelled, rather greatly downsized.
Now, the morning after, the ESA has spoken up and it appears they're both a little right. Next Generation sticks to their guns claiming, "In a release, the trade body also did not deny our reports that all major operators in the industry had pulled support." This would support their contention that the ESA had no choice but to spin the new, smaller E3 as an "evolution" instead of a last resort. Gamespot rode the downsize pony all the way into town, straplining, "Annual expo to become 'more intimate event,' focus on press events, small meetings." They also discuss the effect this downsizing will have on the city of Los Angeles and certain groups like cab drivers. Good stuff.
So smaller it is. Like the video game expo equivalent of Sodom and Gomorrah, E3 was too far gone. Too many booth babes, too much noise, too many crappy, plastic trinkets, too many long lines. Like angry deities, the gaming industry giants have crushed E3 from atop their Mount, only to see it rebuilt as a convention more in line with the modern gaming industry. Read on for the official ESA release, pasted after the break.
Read - ESA Confirms E3's Fall (Next Generation)
Read - ESA confirms smaller E3 in '07 (Gamespot)
To better address the needs of today's global computer and video game industry, the 2007 Electronic Entertainment Expo (E3Expo) is evolving into a more intimate event focused on targeted, personalized meetings and activities, the Entertainment Software Association (ESA) announced today.
"The world of interactive entertainment has changed since E3Expo was created 12 years ago. At that time we were focused on establishing the industry and securing orders for the holiday season," said Douglas Lowenstein, President of the ESA, the trade association representing U.S. computer and video game publishers and the owner of E3Expo. "Over the years, it has become clear that we need a more intimate program, including higher quality, more personal dialogue with the worldwide media, developers, retailers and other key industry audiences."
The new E3Expo will take shape over the next several months. As currently envisioned, it will still take place in Los Angeles, described by ESA as a "great and supportive partner helping to build E3." It will focus on press events and small meetings with media, retail, development, and other key sectors. While there will be opportunities for game demonstrations, E3Expo 2007 will not feature the large trade show environment of previous years.
"E3Expo remains an important event for the industry and we want to keep that sense of excitement and interest, ensuring that the human and financial resources crucial to its success can be deployed productively to create an exciting new format to meet the needs of the industry. The new event ensures that there will be an effective and more efficient way for companies to get information to media, consumers, and others," said Lowenstein.
Additionally, the evolution of the video game industry into a vibrant and expanding global market has led to the creation of major events in different regions, such as the Games Convention in Leipzig, the Tokyo Game Show, and company-specific events held by Sony, Nintendo, Microsoft, and others around the world. As a result, Lowenstein said, "It is no longer necessary or efficient to have a single industry 'mega-show.' By refocusing on a highly-targeted event, we think we can do a better job serving our members and the industry as a whole, and our members are energized about creating this new E3."
Additional details about the new E3Expo event will be forthcoming in the next few months.











Reader Comments (Page 1 of 2)
Erik Novak @ Jul 31st 2006 3:47PM
From what I've heard, E3 has been so crowded because somehow EB clerks and their whole families w/ their kids are getting in. They'd probably make it smaller if they actually cracked down and only let press and those in the industry into the show...like how it's supposed to be in the first place.
robothouse @ Jul 31st 2006 3:48PM
Huzzah! I, for one, am thrilled by the news of a smaller, more intimate, E3! It WAS getting too big for its own good and lost a lot of focus on the smaller developers. It felt more like a "Look at me! I have a bigger, flashier, display!" expo rather than a "Check out this new physics engine that we have been working on the for the past 3 years" expo. Good to see the change.
Bailama Pessima @ Jul 31st 2006 3:48PM
Wow I can't believe this no more E3. Did anybody see this coming did anybody know this was coming. Even if the event is downsized E3 still won't be the same.
MthdDirector @ Jul 31st 2006 3:49PM
...and it's all your fault, Joystiq! Why spend millions on press events and conventions when blogs like this get the word out more effectively?
Cameron @ Jul 31st 2006 3:50PM
I'm wondering if this will be scaled back down maybe to a size and tone of a CES or something. Whatever it is, it is not E3 as we knew it.
Also, Gamespot is saying that EA, THQ, Microsoft, and Sony were the major forces that prompted ESA to do someing. Weird considering that those companies have massive booths and very deep pockets for such things- save for THQ. Next-gen.biz is throwing around strong words about the number of publishers pulling out too...
You'd think Nintendo would be on that list also, but I guess not.
.ed @ Jul 31st 2006 3:50PM
the worst part of the old E3 was how all of the business of the event gets bottlenecked by EB and gamestop employees clogging lines and fanboying up the place.
thank god for this.
Jboy001 @ Jul 31st 2006 3:51PM
so now it's the electronic entertainment expo expo?
WebPimp @ Jul 31st 2006 3:52PM
I couldn't agree more. I've been to all but two of the shows since it started and with each new show it became crappier and crappier. I was tired of having to fend off fanboys for whatever console/game was out or waiting in a 4 hour long line just to see a game video that would be up on the net later in the day. I am happy this happened.
chris @ Jul 31st 2006 3:52PM
So, now that it's E3Expo, does that make it the Electronic Entertainment Expo Expo?
Jeff @ Jul 31st 2006 3:53PM
They could have gone in completely the other direction and opened it to the public, as TGS is. It never made sense to have a huge trade show for only industry types - but it *does* make sense to have a huge show where you can directly pitch your games to potential customers. Get 200,000 people in there and I guarantee the show will pay for itself, *plus* there'd still be all the same press coverage as there has been in years past.
Of course, the deed is done now, but they could have gone in completely the other direction if they'd had some foresight a few years ago.
As it stands, E3 is basically done. They're spinning it, but it's basically just going to be a series of backroom dealings at various LA hotels by the sound of it. Which is not much different than any other day in the industry. What made E3 stand out was the show itself, and that's history even by ESA's admission.
Zondaro @ Jul 31st 2006 3:54PM
Doesn't sound like there will be a smaller event, so much as a loose collection of devs/pubs/companies who can't afford to throw their own events throughout the year.
Glad I was able to go to what I guess was the last real E3.
David @ Jul 31st 2006 3:54PM
This doesn't make much sense. If Next-Gen.biz is to be believed then all the major studios have pulled support, think Sony/Microsoft/Nintendo/EA/etc, so exactly who will be giving press releases at this "New E3 Expo"
your sanity @ Jul 31st 2006 3:56PM
diet E3, now with 10% less sweat.
Mr. Khan @ Jul 31st 2006 4:00PM
shouldn't it be E4, then?
They could have this downsized show,then have a larger TGS style affair here
Robotic House Plant @ Jul 31st 2006 4:03PM
Jeff, I agree. This is a sign that the show is on it's last legs. People can spin it however they want. But the truth of the matter is, they're downsizing and apparently have lost support from some of the majors. While you can attempt to be positive, and say this'll help the smaller, independent publishers-- without the crowds, I'm not sure the smaller independent publishers gain as wide as exposure. Ultimately, this could be the end for E3.
What is likely going to happen now, either the majors will hold their own show(s), they'll be apart of another show, or they'll independently hold meetings behind closed doors outside of the show.
My bigger concern is if this is an early indicator of the gaming industry as a whole. Is the industry downsizing?
Iced_Eagle @ Jul 31st 2006 4:03PM
#1: What do you think that entire press release was just about? :P They just created exactly what you said... Re-read the press release.
32_Footsteps @ Jul 31st 2006 4:13PM
Personally, I think a better solution would have been to make a seperate expo for the general public. Part of the problem with E3 was that so many non-industry folk were clamoring to get in. If there was another expo that was open to the public, I don't think E3 would have developed as many problems.
Still, we have what we have - a leaner E3 which will in theory cater specifically to the media and developers. I'm actually wondering if this is code for saying that they're just going to cut access to retailers - by far, I believe retailers were the most responsible for the sheer number of people at the expo the last couple of years (I know it's trendy to point out GameStop and EB, but they're just the largest offenders - I've seen everything from Toys R Us to a podunk gaming store in Wichita at the show).
On the flip side, I wonder if this means they'll open up some of the conferences and talks to more people - they'd only let in 5(!) press per panel last year, unless the press in question wanted to pay for a panel pass. It might be interesting to note some of these panels if they are opened up for everyone.
Still... unless they're putting in new rules about booth sizes, much stricter controls on what content can be at the booths, and how much "private access" can be offered (another, understated killer - why have a show to unveil new product if you won't let most of the attendees see it or play with it?), you'll quickly see that the new E3 is the same as the old E3.
aj @ Jul 31st 2006 4:19PM
if sony and microsoft are behind it maybe the Wii was the reason they pushed for a smaller event, maybe they're scared of nintendo
eric_with_a_k @ Jul 31st 2006 4:19PM
I would bet Sony was the first one to pull support. Look at how much negative press and consumer reaction they received from the show. As top dog in the videogame world they had nothing to gain from the show, only much to lose...and lose they did after their embarrassing performance.
I think all three of the big players were uncomfortable squaring off against each other year after year in the pre-show press conferences and that is why they pulled out. Now they'll have their little "focused" shows were it can be all about them and make comparisons between the companies more difficult. A win for the companies and a loss for the consumers.
Dux @ Jul 31st 2006 4:20PM
No more E3? Noooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo! NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO!
its the end of the Game Industry as we know it!
Thaddeus Longstreth @ Jul 31st 2006 4:22PM
Interesting -- if you've been to E3, you've probably seen the parts of each show floor that are nothing but container-sized portable offices that small-to-midsized companies would rent out to take meetings with potential partners. My guess is that that area is your live-action preview of what E307 will be like -- lots of portable offices, lots of meeting rooms, no fanboys, no spokesmodels, no free inflatable crap. Thank god.
tactics @ Jul 31st 2006 4:27PM
yeah, houseplant, the games industry IS downsizing - or at least they feel that they are going to need to soon.
i attribute this to the ridiculous costs of gaming for both companies as well as the end-users...
an expensive game console that only sells 3 million units at launch does not provide a very... reliable-seeming avenue for a game developer, especially when the costs of development in some cases require multi-million dollar budgets (plus advertising!)... they raise the price of the game on store shelves, and in turn (i believe) they will see lower sales figures in almost every case.
the game industry sees only the hardcore gamer, and the hardcore gamer is becoming increasingly frugal, picky, and informed...
to the big companies, at least, this calls for downsizing, outsourcing, and cutting corners - ANYthing to maintain the profit margins seen from developing for the PS2.
the real answer to maintaining these profits? not a costly unreliable supercomputer; a gaming revolution ;)
-"superfan" tactics.
Josh @ Jul 31st 2006 4:29PM
Well, now I won't have to spend a week straight on my computer reading all the news in one burst. :P
dsub @ Jul 31st 2006 4:35PM
"the worst part of the old E3 was how all of the business of the event gets bottlenecked by EB and gamestop employees clogging lines and fanboying up the place.
thank god for this."
From this comment, I'm going to assume that you work within the industry for a media outlet or game studio of some kind. I'm also not directing this exactly towards you, but many others who share your opinion. While I understand that EB and gamestop employees may have caused you or others to wait in line for long periods of time at E3 this year and in the previous years, I find it very troubling that you, and many other "Industry Insiders" have such a deep hatred for the very people who day in day out push your products for minimum wage. You act as if you have a dedication to the gaming industry because you work for some developer or media outlet making $30,000+ a year to write about video games or make them, when the average gamestop employee is doing there job selling your product for $5 an hour.
While I understand they may be an inconvenience to you at E3, they have every bit of a right to be there as you, or anyone else does for that matter. Do you realize how much sales stores like EB Games and Gamestop contribute to the gaming industry? Yet people like you piss on there employees and dismiss them as "annoying fanboys". They may be fanboys, and they may be annoying, but they are every bit as instrumental to the gaming industry as some piss-on reporter at a hardly known gaming mag.
I'd also like to have it be known that I don't work at EB or Gamestop, this is just something that I hve trouble understanding. It's just that some of these "industry insiders" are such elitists it makes me sick. They act as if millions of people worship them because they get to play/make video games for a living, as if they are entitled to more than the average gamer. Big fucking deal.
dsub @ Jul 31st 2006 4:38PM
I agree with #18.
MS and Nintendo received large amount of praise and good press from E3 this year. Sony received nothing but bad press and ridicule.
Vincent @ Jul 31st 2006 4:41PM
"Look at how much negative press [Sony got from E3]"
Bad press? It was all videos and transcripts of what they did, that't not bad press, that's just bad Sony. d=
Jeff @ Jul 31st 2006 4:44PM
I'm not sure some of you are quite getting this. There is no show anymore. Read the press release.
"It will focus on press events and small meetings with media, retail, development, and other key sectors. While there will be opportunities for game demonstrations, E3Expo 2007 will not feature the large trade show environment of previous years."
Translation: it's not going to be at the convention center, there are not going to be booths and conferences and keynotes (well, maybe keynotes) and all that jazz. It's going to be like a real low-key industry convention, as happens in various industries every day that you never hear about. Ever go to a hotel and see a sign outside that says "Welcome members of the furniture refinishing industry!"? That's now E3.
My guess is the larger developers that still choose to bother going will have a room or two rented out where selected members of the press will get to see new games. That'll be about the extent of the news coverage. But that's really no different than many of the events publishers already host themselves outside of E3. E3, as a show, is no more.
I know it's hard to accept, but that's the reality of it. It says so right there in the press release. No more "large trade show environment". That *was* the show. What's left is the back-room stuff that you never heard about until later anyway.
dtrain @ Jul 31st 2006 5:12PM
dsub --
I think that you'll find, if you ask most bitter, cynical industry assholes like myself, that the people bitching about fanboys at E3 are using the retail label as shorthand. Obviously retailer representatives have every right to be at E3, but counter clerks don't. It's not about equal opportunity, it's not about being nice, it's about doing your job or not being able to do your job.
If, for example, I'm being paid to do competitive evaluation (and a lot of people are) during the show, and I can't get to more than a few booths a day to do it because there's constantly a four-hour line of VERY young folks in front of me, bragging about how they started a blog two months ago to "get free E3 passes" then yeah, I think it's legit to complain.
Sure these guys are the fans, and they're contributing a lot to the industry by buying (or even selling) our product, and that's awesome. But E3 is not a fan show. GC Leipzig is. TGS has a fan day. There probably will be another fan show in the US any day now.
E3 was a show that our bosses all expected us to do work at, and it was getting really hard to do in that environment. And of course, as we all know that environment was tacitly encouraged by those very same bosses, with the ridiculous over-the-top booths and babes and so forth.
But no, I don't see the bitching as "F*** you, I'm an insider and you're not!" so much as "I'm trying to get some work done, and these guys are here to enjoy themselves".
There's no baseball fans or even non-essential club employees at the Winter Meetings, there should be no fans or counter clerks at E3. Hell, they probably shouldn't even have 99% of devs there at all -- just publishers, people that talk to them, PR and press.
lord madux @ Jul 31st 2006 5:16PM
EA started this whole damn mess because the godfather tanked, thier year on year updates are NOT exciting(need for speed is soooo dead now). Ubisoft got all the eyes and they are QUITE pissed off
http://ea-sucks.blogspot.com/2006/07/ea-what-piece-of-sht-company.html
Trainwreck @ Jul 31st 2006 5:20PM
10 bucks says the Penny Arcade Expo (PAX) grows to the size of E3, but with a different approach on letting gamers come in to enjoy unreleased titles they will see success.
Every year PAX grows exponentially, next year it will be moved to the much larger Seattle Expo Center. That's good, in my opinion, I thought that the Seattle developers were being a little ignored by having it in CA every year.
Anyway, there will be alternatives. Watch Comic Con's video game area blossum as well. Remember not ALL of the companies want out of this, in fact I guess that Sony was the real big opponent of this. They were upset at the lack of interest in their booth.
If you ask me they are a little butt-hurt because there was a huge Wii line all around the Sony booth, nobody cared about playing PS3 titles, and none of the people working in the Sony booth knew answers to any relevant questions about PS2 or PS3. I was shocked at how awful Sony was this year.
Also, Electronic Arts has come against E3 before in the past, just do a google search.
Big doubts of Microsoft or Nintendo having anything to do with this, as they both had their strongest E3 since I started going. E3 2006 will go down as my favorite.
Alex @ Jul 31st 2006 5:26PM
You could also look at this as that the industry was getting too big for E3. The Giants left because they could start nearly E3-sized conventions of their own...
Cameron @ Jul 31st 2006 5:27PM
Well, all of the big three(Sony, Nintendo, Microsoft) pulled support plus other major publishers(EA and THQ at least). Update over at Next-gen.biz.
JCD - NomadWarrior @ Jul 31st 2006 5:34PM
I think that the main reason for this whole downsizing situation is because of the US Economy. Because of the Iraq war, the US has entered massive debts, people get payed less, can spend less money, games get too expensive, consoles get far too expensive (600 Euro's for a PS3 is A LOT) and because of all the crap the Bush administration has spewed out we're witnessing the first crack at the end of the American gaming industry.
- JC
AoE @ Jul 31st 2006 5:35PM
"I'm wondering if this will be scaled back down maybe to a size and tone of a CES or something."
Cameron, CES is the largest consumer electronics trade-show in north america, and second only to CeBIT world-wide (last I heard). So no, I doubt it'll be anything like CES ;)
Chris Jeffery @ Jul 31st 2006 5:41PM
Well this sounds like good news. Maybe now the event won't be so out of hand, and eveyone will be able to enjoy it more.
lord madux @ Jul 31st 2006 5:43PM
this is not about E3 being too big. this is about CONTROL. This is about EA pushing its weight around. EA got harldy any press after this years E3. They want to control exactly who is able to publicize them. Sites like joystiq will get the middle finger. Deals will be made for access to sneak prviews in exchange for guranteed positive press.
EA cannot afford another godfather.sony cannot afford another PR disaster. If you own the content, why not control who has access to it? So lets cut the fanboys, lets cut the hardcore that influence everyone else, cut all the streaming videos, cut the prices on the booths, and put a nice dark room in the back to show all the new wares. Dont know about you all but Im excited!
These companies actually beleive that since once you get rid of the fans that they will be able to concentrate on thier product. Do they think that an event focused on need for speed and the next madden will get them any more sales? Forget it. They want to kill sites like joystiq, where trash that these copmpanies put out become exposed. Bad press will soon mean no access- AT ALL. Hasnt anyone noticed all of th e kiss-ass writing going on at ign nowadays?
Just remember, the little guys will always suffer- if it was the independents complaining that they cant get to make much noise at E3 the bigger boys would be laughing thier asses off. The independents should just form thier own show. Show your hot games in your own forums so that companies like shitty EA look bad when they are just showin gmadden or fifa AGAIN.
All these companies forgot we buy the games. Who needs customers anyways?
Monk E. Boy @ Jul 31st 2006 5:44PM
E3's secondary purpose was to connect the press with new games. It's primary purpose has always been to connect sellers (game publishers) with buyers (from Wal-Mart, Target, EB, etc.). The seller/buyer meetings typically occurred in booth conference rooms and not on the show floor. The floor was primarily for the press to see new titles and buyers to see new titles by companies who they hadn't scheduled a meeting with. General Admission was a stupid idea that has caused the death of many trade shows.
lord madux @ Jul 31st 2006 5:45PM
when you read this, the sob stories from these companies become even more full of holes
http://gamesindustry.biz/content_page.php?section_name=pub&aid=7556
Ndric @ Jul 31st 2006 5:51PM
Man, I still don't like this. No more riiiiiiiiiiidge racer :(
Lister @ Jul 31st 2006 5:56PM
Regardless of how strongly you may feel, 24, the fact is that it does *absolutely no good* for an exhibitor to have an EB sales clerk playing a demo for 30 minutes. Sales clerks do not decide how many units a store will have. They may be able to tell everyone in a certain store how cool they think a game is, but how many actual people is that? Do you think that number is larger or smaller than a newspaper columnist could reach? How about someone who writes for a national magazine? Heck, how about a blogger with a following?
E3 was designed for the industry to show their products to the press and to the purchasers for retail outlets. Those are the people who determine the amount of exposure a game gets and how many copies will be on the shelf. Over the past few years, though, those people have been greatly outnumbered by people who are just there to see and play the games, and maybe tell their friends -- and it was making it harder for the marketers, press, and retail purchasers to do their jobs.
In response to this, many companies showed their games by appointment only at recent E3s. While this certainly made it easier to make sure they got their message out to the outlets they wanted, I'd imagine they started wondering why they had to build a booth and hire people to staff it just to have private meetings with reporters.
Of course, the other problem that this "smaller" E3 solves is just that: it's smaller. At E3 04, I was barely able to walk by every booth in the first two days, much less get enough of an impression of anything to write a decent article. In most cases it was just a way for me to say "That looks interesting. Maybe I can find out more after the show." I'd imagine without the big houses there, it will be easier for reporters to see more of everyone, and perhaps let something obscure get some decent exposure.
I guess my point is that there really hasn't been a reason for most professionals to go to E3 for some time. All that you can hear over the shouting is more shouting, and there's really nothing communicated.
eric_with_a_k @ Jul 31st 2006 6:38PM
JCD - NomadWarrior, I really hope that's your first attempt at sarcasm, irony, or something - anything! - other than serious commentary. I've seen just about everything under then sun blamed on Bush but I never thought the killing of E3 would be one of them. It is idiots like you that convince me Bush must be doing something right to piss you all off like he has. Compare the U.S. economy to any other and tell me who's better off. Compare the U.S. unemployment rates to your friend's in Europe...France is looking at double our rates. You are a fool.
Ocho @ Jul 31st 2006 6:38PM
E3Expo? Isn't "Expo" already one of the three E's? It's like calling an Automated Teller Machine an ATM Machine.
Anyhow, looking forward to some sweet graphs and charts at the 2007 Electronic Entertainment Expo Expo at the L.A. Howard Johnson Johnson.
JCD - NomadWarrior @ Jul 31st 2006 6:56PM
Now now Eric_with_A_K, No reason to try to go personal on me. France's unemployment rating is bad, I know, but we weren't talking about France here, since the E3 is held in Los Angeles, and most developers are from the US.
I never said Bush himself did actually attack the E3, or anything, but that because of his actions during his terms, he has caused such a blow on the US economy, that even a multi - billion industry as the Gaming industry feels it, and feels it hard.
And remember, with great power, comes great responsibility. I won't be blaming Bush about 'everything under the sun' but his responsibility is, among other things, to protect the US economy.
I got much more on Bush but that's not really fitting for this subject. I could also give my share of links, but I won't do so here.
I'm not sure if you live in the US, Eric, but if you do, look around. Do some research on things. Open your mind for new ideas. This is not critisism, just a suggestion. After that, I would love to have a good, honest debate on all kinds of things with you if you please.
- JC
ipodfanboy @ Jul 31st 2006 7:16PM
Lol BushFanboy^^^^^^^^^.
Bryan242 @ Jul 31st 2006 7:20PM
E³ had gotten to be too big! It was almost impossible to see most of the things you wanted to. With the size of the convention and the long lines it took too long to get through. Sore legs, sore back.......it was also a drain on your body. I think the only people who are going to miss the larger E³ are the people who never went and could only read about it online. I for one am happy its smaller.....sure I don't go anymore but its stil nice to see it being more intimate. The millions of dollars put into the booths can be better spent elsewhere now.
Renkin @ Jul 31st 2006 7:30PM
Who wouldn't wanna go to New Electronic Entertainment Expo Expo?
eric_with_a_k @ Jul 31st 2006 7:54PM
JCD - NomadWarrior, sorry to hear you were being serious earlier. I guess I gave you too much credit thinking you might be kidding. Judging by the "logic" you used to reach your conclusions about E3, I seriously doubt you could teach me anything about politics or economics. If you really think what happened with E3 has ANYTHING to do with Iraq, Bush, or the U.S. economy, you are amazingly naive, at best, or utterly stupid, at worst. The videogame industry in the U.S. is stronger then it's ever been...much stronger than in Japan where it has typically thrived. What's next, are you going to blame videogame's Japanese decline on the U.S. too? Despite what you read in your liberal press, the U.S. economy is doing quite well, much to the chagrin of many a Bush-Basher. How's about you keep politics out of the discussion next time? Thanks.
Joe @ Jul 31st 2006 8:21PM
"E3Expo"? Electronic Entertainment Expo Expo?
Cagek @ Jul 31st 2006 8:26PM
this sucks ;_; now I have to wait for the E3expo it better come out in a year or so.
Steven Burkeland @ Jul 31st 2006 9:57PM
I consider this the death blow to E3. I never got a chance to go even though it was a dream of mine as I intend upon entering the industry. But with the downsizing its more or less becoming what happens daily for companies rather then somewhere that requires the different industry companies to come and compeat for coverage.
As for not worth the cost they should have opened it up to the public. This move is killing E3 so I'm going to keep the hour of silence my roleplaying site will be having to honor the death of what E3 was.
This all very depressing as its the end of many peoples dreams.