Newly appointed Atari CEO, David Pierce, must have been dangerously close to spilling his herbal tea this morning after reading a BBC news report regarding the suspension of Infogrames shares. If you recall, Infogrames is the French company that purchased the seemingly cursed Atari name back in 2001 -- bad news for them means bad news for Atari. Of course, Mr. Pierce's described reaction to the news is entirely fabricated. It seems ludicrous to suggest that he learned of the share woes through a website, much less that he accessed it through the sole computer which hadn't been repossessed yet. Though we jest, Atari's continuing string of financial pitfalls is no laughing matter (especially not for them). The company and its owner are clearly in strong need of some bankable intellectual property that goes beyond Dragon Ball Z and repackaged classics. Will the next generation of consoles give them a big break and the hit they need? In this industry, anything is possible.
[Thanks, Jose.]
