McDonald's -- in what must have been pitched in a meeting full of McSynergy -- is sponsoring a series of "midnight" gaming tournaments in the Dallas/Ft. Worth area. McDonald's has recently tried to attract gamers through DS Wi-Fi, Happy-Meal giveaways, and an ad campaign that looked a little too familiar to some. Of all of these things, we give McDonalds the most credit for hosting these game nights, speaking to gamers directly through controllers.

Players can register online now to play each Saturday night in Tekken 5, Guitar Hero, and NCAA Football '07. The weekly tournament begins tomorrow and runs through mid-November, with single-elimination play between 9:00PM and 4:00AM. Weekly winners will net McPrizes totaling a few hundred dollars, including Best Buy and McDonald's gift certificates. They will also compete in the November 18 championship, where three players will win a thousand-dollar Best Buy gift certificate, Xbox 360, and more.

Dallas and Ft. Worth gamers, represent Joystiq, and tell us how it goes. Just consider bringing gloves and/or bleach; those guitar controllers are going to be pretty McGreasy by the end.

[Via: Adrants]