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Reader Comments (63)

Posted: Sep 22nd 2006 10:59PM (Unverified) said

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It's funny how journalists are being constantly blamed for Sony's utter failure to sell the PS3 concept to anyone that doesn't have the PS logo tatooed on the chest.

I read the entire transcript completely disregarding what was not transcript, as those were most funny filler comments and didn't add to the story. So, I dodged the "Joistiq bias" and what I saw in Ken's speech was the sad confirmation of their act: they're not selling PS3 to gamers, people. They're selling "large installed base of BD players" to the movie industry, and "amazing new processor architecture" for the computer technicians. That's the sad truth. The PS3 is a venue for two new technologies that Sony desperately wants to push into the market, and I don't mean the game market.

They're not selling it as a game console because they're absolutely certain that gamers WILL buy the damn thing, even though it features expensive components that have really no use in gaming right now, because - hey - it's a PlayStation! What gamer WOULDN'T buy anything with the brand printed on top?! Surely, even Sony must have acknowledged the negativity involving the price that's going on since E3, so they say "Allright, allright, we cut the price of the cheaper bundle in 20%. There. You happy now, punks?" and carry on to their shameless pushing of the Cell architecture.

Trouble is: they're doing it on the gamer scene. Where no one cares. The tech giants that WOULD buy Cell processors for it's sheer power are nowhere near the TGS or the E3. The journalists that attend their keynotes are _game_ journalists, and it's really hard to get interested on the future impact of distributed processing on medicine if your audience wants to know what GAMES the GAME console will be playing once it launches.

So yes, I understand all the fanboys who are really honored to be able to fold proteins on their console, but frankly, if I wanted a computer, I'd be buying A COMPUTER. I don't care about a shared user global map, I have Google Earth already. Besides, user-uploaded content is HARDLY the quality you'd expect from a next-gen modeling. It would be no fun if, while racing across New York in GT5, I suddenly crossed a building with a texture made in Microsoft Paint and an arrow pointing to it saying "my houze". But if the contents of the GMS will be filtered/worked upon, then it's not really user-shared content, is it?

Anyways. The only thing I wanted from Sony was that it would make the PS3 look like a GAME machine, and sell it's other marvelous capabilities to the right people, on the right events.

Posted: Sep 22nd 2006 9:08AM Danzig Logo said

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It's funny watching Sony's few remaining hangers-on get upset by this supposedly "unprofessional" coverage of the event.

NEWS FLASH FOR SONY-DEFENDING MORONS: It's NOT up to JOYSTIQ to make SONY look good. It's up to SONY to IMPRESS JOYSTIQ.

They failed, and failed miserably, and not just with Joystiq. Enjoy your $600 toy with no worthwhile games until next Christmas.

Posted: Sep 22nd 2006 9:09AM (Unverified) said

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20. aZn_1080p:
"Reading this sarcastic review of the keynote makes it even more clear where the bias of this blog is."

against game companies that don't care about gamers?


"You guys were busy making fun of Kutaragi-san the whole time and as a result you failed to see the significance of the epic vision for gaming in the next decade Sony is laying out...."

.....yeah, I think everyone 'failed' to see that vision. perhaps you could clarify it.


"(please note, due to constant whining I will no longer refer to them as M$)"

Awesome! If we keep making fun of how gullible you are, will you stop being gullible as well?

Posted: Sep 22nd 2006 9:38AM (Unverified) said

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To all of you bitching about Joystiq being baised about the keynote, seriously, Sony's keynotes really ARE that boring! The pictochat pics were'nt just from the Joystiqers in the crowd....it was the general consensus of the room. If you have never been to a Sony keynote, then I can't blame you for not understanding this wholly and completely, but really, half to 3/4ths of what they say they should really save for a another audience entirely!

Posted: Sep 22nd 2006 11:03AM (Unverified) said

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Good f^cking graceious man... damn What was the point of that long ass speech. I mean if he's trying to say that the PS3 will beat and intel core he's going to piss him self come 2007 or 6 when the Dual cores with GPUs on the m come out. Even a cell supercomputer needs a friggin opteron made by amd to run well. I mean hell the screen shot from DMC4 was enough for me. MGS has always been boring to play but the sences and story was cool. I mean really ken... really You can do normal mapping graphics in real time wow... I'm doing that already on a 4 year old PC. This speech really pissed me off... Cuxz he's taking diggs at the PC industry...LOL and IBM is part of it...LOL As a gamer though you have to love this though from a tech point of view.

Really MS next console should be a piggy back system that uses a PICexpress card you put in your pc becuase the PC will always advance way beyond the consoles... until a break wall is hit...LOL
I love some of their ideas but some of them seem to be designed by porn stars high on crack. It's good they have 3rd party support... cuz Sony should cut capcom a check for saving their neck... I was all Wii360 until I saw that DMC4 vid. Man I'm glad I can afford the thing...

This guy reminds me of bus school students. I though you had to have a type of leader ship to really be head of a company like sony? Does this guy belong to the a well know asian crime fam or some thing whats the deal?

Posted: Sep 22nd 2006 11:17AM (Unverified) said

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Just so you all know, I've been to internal Sony meetings. They are about five billion times more boring than this one. And make no mistake. Sony doesn't give a flying monkey dong about moving games forward. Their business has been built on highly popular sequels, and that's not changing. Want proof?

Metal Gear Solid 4
Devil May Cry 4
Gran Turismo 4
Final Fantasy XIII

If you listen really closely, you can hear the sound of fanboys the world over grinding their teeth as they read that. Which isn't to say that sequels are a bad thing - some of my favorite titles are sequels. But Ken needs to stop riding that high horse of innovative gaming when, at the very least, his company's console was the dominant brand during the era of sequel-only production.

But more to the point, what you're reading here isn't bias. It's judgement. There is a difference, you know. It'd be one thing if there was no quotation from the event. If it was just some ranting and raving. But anyone who's worked in marketing for, say, six seconds, could tell you that if you bore the living crap out of the journalists, you're going to get bad reviews.

And it's not like anything Ken had to say was new. Really. He was talking about NC computers - an idea that died six or seven years ago because it was both staggeringly inefficient and obnoxiously user unfriendly. He was talking about PS3s donating spare clock cycles to not-for-profit side projects. A noble goal, but PC users have been doing that for decades (SETI@home, anyone?).

But at the core of it all, his little speech was bullshit. Yeah, that's the word. It was as vague as could possibly be. Not even lofty, just absurd. The whole concept of "real time" itself. It's meaningless. It's a marketing buzzword. It he suggesting that the PS3 will somehow eliminate data transfer delay? Or that graphics will be rendered "on the fly"? It doesn't mean anything. It's not anything that isn't already done. Sure, the PS3 will be able to do it a bit prettier than the Xbox 360 and the Revolution, but the difference is not significant enough to warrant a new term. Or, in this case, an inaccurate use of an old term.

The question that Ken can't answer, because he has no answer, is "What can a PS3 do that my PC cannot?" The answer, for those of you keeping track, is "Nothing." And in a way, that's fair. Because even at the high PS3 price, it's still much cheaper than buying a PC. But, conversely, if a PS3 is in some way "less" than a gaming PC, the entire marketing concept that the PS3 is the ultimate ANYTHING goes out the window. It's just a shadowy reflection of the hype about national governments buying PS2s and modifying them for military use. It's babble.

But in the end, none of that matters. Not even within the context of this event. It's this simple. Not boring the living crap out of your audience is one of the first courtesies you show when you are speaking in public. Having something of substance to say is courtesy two through one billion.

Posted: Sep 22nd 2006 11:57AM (Unverified) said

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I wouldn't say Joystiq is Microsoft biased. If you want to see real Microsoft bias visit gamersreports.com. Lordy.

Posted: Sep 29th 2006 2:49AM (Unverified) said

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@bp

No, if they just wanted to express that it was boring, they could have easily just have said: IT WAS BORING. Instead they're clearly motivated to pander to their readers rather than actually send out a straight report, so they're splicing the story with all sorts of 'seemingly' clever and ultimately high-handed and irrelevant BS?: Oooh Picto-chat during a Sony keynote, Picto-chat was made by Nintendo, oh ho how clever we are.

"sceptical reception for the tsu-hype-nami to follow"

Come on guys, let's at least try to pretend we're in the game 'journalism' business. I hate Sony as much as the next anti-globalist protest monkey, but this is just sleaze.

Posted: Sep 22nd 2006 1:52PM (Unverified) said

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i smell a lot of haters

Posted: Sep 22nd 2006 1:54PM (Unverified) said

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there is lot of hating toward ps3

Posted: Sep 23rd 2006 3:29PM (Unverified) said

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@ 22.
"Thats too bad, because there needs to be *someone* with vision in this industry to save us from generic clones of games"

You're saying Sony will come up with the 'vision' to save us from clones?
I mean, looking over the Sony games that are around they all seem to be so similar! I mean, they really don't have much in the way of originality. Besides which it's well known that Sony have copied Nintendo ideas more than once...with their first console using ideas they were working with Nintendo on.
I might well sound like a Nintendo fan-boy (I may well be too) but that doesn't mean I'm right. Sony are deffinately not the future of gaming...especially with their prices...

Posted: Sep 24th 2006 12:45AM (Unverified) said

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So, do you think CliffyB will come out at X06 and drone on about the Unreal 3 Engine? o.O

lol

Posted: Sep 24th 2006 1:31PM (Unverified) said

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By the way, paying $1 for a demo? Who gets the money? There's one thing Microsoft has that Sony does not have:

Vista.

With MS Vista, Microsoft can print its own money, especially with Live Anywhere, which will connect 360 and PC users. Unless Sony can market its own OS (I can see it now: Sony buys Linux), the gobs of money it loses on each unit will kill it. Furthermore, the Sony stock's been plummeting for months now. Got to wonder if this could be a Coleco Adam situation (and Coleco was saved by those Cabbage Patch Kids...)

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