Our vast network of fanboy spies is reporting that PS3 ads have started showing up in New York City over the past 48 hours. All of the banners and billboards spotted so far follow the same theme, using a simple shot of the console itself combined with a "Play B3yond" tagline. Below that catch-phrase is the launch date: "11/17." Simple. Clean. Effective.
This particular photo was taken yesterday afternoon in Chinatown. The sunbeams (or God fingers as we like to call them) that are illuminating everyone's favorite console are natural. The cool photography is courtesey of shooterfan.
We're glad to see the Sony ad blitz begin in earnest.
