Economist: Nintendo "company to watch" in next-gen fight

It's not everyday that a 160+ year old magazine with circulation of over a million readers talks about your system. So even though today's Economist story on the Wii offers very little new information, it's still important as a reflection of the buzz the system is getting in financial circles.

The article itself is full of Iwata-speak comparing the Wii to the highly successful DS and selling the system as "something radical to change the situation." Yawn. Perhaps the most interesting part of the whole piece is the conclusion, where the venerable magazine says that while "Nintendo was expected to be an also-ran ... its unusual new strategy means that Nintendo is now the company to watch." You can almost hear the gears of old industry paradigms slowly shifting.

Tags: economist, wii

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