Surprise: EA is profitable

Too bad we can't tell how much of that profit is from people who really dig the games and how much is from people who would prefer a better game, but just can't summon the psychological fortitude to go without in order to help save everyone from EAs crapfests.

Probst clarified, "The tough times when we, y'know, actually had to come up with *new games* are over. Thank God for microtransactions and a lazy public."

As EA president Larry Probst told Reuters, "the tough times are over."
What Reuters didnt hear was the internal monologue saying "yup we can cut the ammount of content in a game and charge more for them, but the best part is we can charge the stupid ones twice for stuff thats already there, ha ha ha!"

They didn't get a read cent from me. The only thing I'll be getting with an EA stamp on it is Half Life 2 for the 360. Damn them!!

I think EA should taken some of that new found money to improve Madden to actually be a good game.

Dont be suprised if your HL2 comes with the first 5 levels and you have to shell out extra $ for the rest of the game. Or you get HL2 for your $50-$60 with Portal and TF2 on the disk but only unlocked after a microtransaction for each...

Of course EA is profitable, they make all their money by exploiting and screwing over the average gamer, whether it be through micro-transaction, in game ads, or spyware. Not to mention they don't even make good games and keep the smaller developers down. Boycott EA.


-D. Wells
Join me in boycotting EA's spyware and if you'd like, their games altogether: http://www.petitiononline.com/bf2142ad/petition.html

You want EA to make new games instead of sequels? Like what, water polo? Football, basketball, hockey, soccer... those are the games people want to play.

You want EA to be innovative? How, add new rules to football? Football fans want to play real NFL football, not some kind of vaguely football-like sport.

You don't understand WHY people buy the same game every year. Fans want to play with the current teams and stats! Football fans follow player stats and play in fantasy football leagues. Having the correct players and stats is important enough to football fans that they'll buy the game each year just to get the updated rosters, even if nothing else changes in the game.

I suppose, what EA could do, is allow consumers to download updated rosters. That would let players play 2007 teams on the 2006 version of the game. Now, that would be a reasonable microtransaction.

I like the positive spin when profits are 57% less than a year ago, but then again, I'm a glass is half empty kind of guy.

Here's what actually happened from a business perspective.

It's called "Good Will"- the value of the companies brand in equity terms. Take a look at their financial statements it adds almost 1Billion to their value and is essentially a vapor good (that cannot be supported by anything tangible.

Many public companies do this as there are currently no accounting standards to check for the actual value of "good will".

Yeah, If I could buy exclusive rights to be the ONLY Company allowed to Engineer anything Electrical...
I would be Profitable too!

As the ONLY Maker of NFL and NCAA Football games EA has Proudly pumped out inferior games and made a profit.
Way to go EA, It takes superior intellect to Make a profit in a market with no competition.
Yes... That is Severe Sarcasm.