
Most online advertising games are pretty dull -- extremly basic sports and racing games are par for the course. But there's something a little more titillating in the latest online advergame from Dare Digital.
Lynx Blow doesn't have much of a setup, just a full screen video of a scantily clad woman in a barren winter landscape and an entreaty to blow into a microphone or headset "to make me hot." Indeed, constant blowing thaws out the woman and eventually blows her top off, at which point she runs off and you can start all over again. Don't want to bother with blowing for your PG-13 fun? Check out this flickr set of the photo shoot or this video of clips from the game.
While the game certainly captured our attention, we can't really vouch for its effectiveness as advertising. We had to search the interwebs for ten full minutes just to figure out what the heck this Lynx product was. No, it's not a portable game system or a text-based web browser -- apparently it the British version of America's Axe body spray. I suppose most of the game's target audience would already know this, but would it have killed them to at least squeeze a link to the product page in with the scantily clad goodness?
[Via Coolzor]


















(Page 1) Reader Comments
AKA Really slow news day, huh.
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http://www.axefeather.com/
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Axe, eh? Do they also call it the "Axe Effect"? Cos that makes me think of a dismembered corpse...
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Unless I'm thinking of another brand... a commercial's concept and brand are not always tied together in my mind.
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I eagerly await the Nintendo DS version. :P
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Smart people use fans. :)
And I'm sure no one here is "a desperate loser," they just wanted to see what it was, which is the point of a blog anyways! A bunch of random crap compiled together onto one page. And come on, you gotta admit that the spider was unexpected (and oddly arousing...... j/k :P ).
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007craft; I get the same feeling now a again...if they say "our friends over the pond" one more time I'm gonna snap. :P
Are any of the editors here NOT from Northern America?
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