Despite a strong first month in sales (estimated at 250,000 units worldwide) that was backed by critical acclaim
popularity at retail has quickly dwindled. Wedbush Morgan Securities Managing Director of Research Michael Pachter projects Bully
will peak around 800,000 units sold; generating roughly $24 million in revenue. While that might sound rich, Pachter calls it a wash for Take-Two. "I would NOT expect a sequel," Pachter emphasized to GamePolitics.
If Jimmy Hopkins' video game career is indeed one and done then it would go against Rockstar's standard practice (presumably encouraged by Take-Two). The developer has always molded its titles into series; The Warriors
being the only Rockstar game that has yet to be revisited* (sequels to Manhunt
& Red Dead Revolver
are in the works). At the very least, we would expect Bully
to be ported to PSP.
*A PSP port of The Warriors
is in the works.