Xbox 360 Achievements got their hands on NCAA Football 08
's Achievement list
earlier this week. It looks like this year, EA's making an effort to require you to play the game, rather than just simming your way through it, though we can't say for certain that you can't get any of them via simming. The last three did grab our eye, though, they all have blatant product placement for Pontiac and Old Spice, even using the company's respective logo. Fight Night Round Three kind of did the same thing, though the events were "sponsored by the companies". Still, give the list a look, and if your like EA Sports previous offering, hopefully this will fit the bill this year.