These Italian Wii ads are just awesome. Using the Post-it technique of creating pixel art, Nintendo pasted some giant sprites up on walls and signboards. Passersby who thought to pull down the Post-its (the jerks) found Wii ad copy on the back of each pixel, and, hopefully, more Post-its underneath.
Interactive advertising like this seems like a great idea. What's more Nintendo than encouraging potential customers to touch!! their advertising?
[Via Kotaku]
Reader Comments (5)
Posted: Jul 26th 2007 4:58PM (Unverified) said
that is sweet!
Posted: Jul 26th 2007 5:45PM Nushio said
We've had issues with political campaigns similar to those, and they all end up tagged as "pollution". Here's hoping Nintendo doesn't get fined for "polluting"..
Posted: Jul 27th 2007 12:40PM (Unverified) said
that's pimp
Posted: Jul 26th 2007 7:19PM hvnlysoldr said
Oh NOES! Gaming is causing pollution and global warming so we should ban them!
Posted: Jul 27th 2007 10:31AM (Unverified) said
I bet they said "It's a' MARIO!!"
Just kidding - I've been to Italy, they don't speak English.
Just kidding - I've been to Italy, they don't speak English.
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