For the upcoming X Games 13
event in Los Angeles in August, SCEA announced its "renewed sponsorship" for the global action sport competition. Lets hope the competitors aren't superstitious, eh? Like the last 8 years of Sony's sponsorship
, this year's event will be highlighted with the presence of Sony, but this time in a new truck-like package. The gargantuan PlayStation Experience
truck will allow players to get an up-close and personal hands-on with the latest software for the PS3, PS2 and PSP. A 52-inch LCD HDTV will be displaying your hands-on skills in games like Ratchet & Clank: Tools of Destruction
, MotorStorm, Singstar Pop
and even Parappa the Rapper
. Leather chairs will ensure style and comfort while players game away.
The absence of heavier and more violent content is a purposeful move to merge the event (oddly enough) with Sony's softer, more kid-friendly side. "As the X Games and PlayStation appeal to the younger audiences
, we couldn't be happier with this partnership and look forward to future events with them," says Rick Alessandri, Managing Director of the X Games franchise. The X Games 13 event will take place August 2-5 at both The Home Depot Center and the STAPLES Center in Los Angeles, CA.