Following Target's announcement that they will be supporting Blu-ray, BJ's Wholesale Cub will be carrying Blu-ray discs exclusively, dropping HD-DVD support from its shelves by Q4 of this year. It's clear that Sony's proprietary HD movie format is gaining strong retail support in this format war.
If Blu-ray becomes the dominant HD movie format, people may be more inclined to see the value of PS3's inclusion of Blu-ray support. Certainly, PS2's support of the then-fledgling DVD format helped it greatly. Will Sony's bet pay off? This holiday season looks to be a decisive one.
[Via Joystiq]
BJ's Wholesale drops HD-DVD, goes Blu-ray exclusive
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