Eidos concedes -- PS3 is a good value
Bill Gardner, CEO of Eidos Interactive, recently said that the PlayStation 3 is not, in fact, an overpriced piece of hardware, but could be sold to the mass market if a simple US $100 price drop came to fruition. We've already had one "price cut" but Gardner thinks that's not enough. "I don't think [the price cut] is enough to reach the mass consumer, but I think it is enough to get it moving again." He thinks another price cut will really start the Sony train rolling and we're not disagreeing. Lower prices generally help sell things. Unless it's that generic Wal*Mart brand soda ... that stuff is so disgusting, they need to pay you to drink it.
Gardner also says the PS3 is a good bargain for what you get -- an HD movie player as well as a game machine (among countless other uses). He offers us a challenge: "Go buy an HD or a Blu-ray player. Go ahead. Tell me what it costs you. Then take a look at the PS3." As long as it's a Blu-ray player, we agree completely. But those sinking HD DVD players are getting moderately cheap -- you just won't get to play as many movies on them.
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Update: fixed title ... damn type-happy fingers love that E]
