If you ever come across a mercenary soaking in a tub, you had better run, because he's "killed for less", as the recently pulled UK ads said. The ads ran on the internet, TV, and print media and all featured a gun and knife-toting mercenary called Kovac. He apparently glamorized and/or condoned violence, thus the ads gathered a total of 23 complaints. You'll recall this is banned, but ads featuring a girl sitting on a toilet are perfectly acceptable. One of those weird "violence is so evil, but appealing to sex is A-OK!" cases (just look at the whole "this is living" commercial on YouTube, so long as you're over 18). Does the mercenary-featured ad really condone violence and anti-social behavior? Let us know what you think.
