The reasoning behind the move is simple for Oxygen: they want to get as big a slice of the mainstream market pie as possible. "Today the DS is the ascendant mainstream format, and it looks like the Wii will repeat that awesome success," says Kevin Hassall, Oxygen's publishing director. They aren't the Nintendo fanboys you'd believe them to be, though, as Kevin further adds "Oxygen's objective has always been to cater for mainstream audiences. So, if we had set up Oxygen Studios a couple of years ago they would probably have started with a PS2 title."
Whatever, we'll take all the publishers and developers we can get!
