Rhode Island AG partners with ESRB for PSA

State Attorney General Patrick Lynch of Rhode Island announced yesterday that we would work with the ESRB on a PSA campaign designed to raise awareness with parents about the video game ratings system. The campaign will have both television and radio ads. Something Gov. Schwarzenegger of California obviously can't be bothered with and would prefer to waste the court's time and taxpayer dollars on bills destined to fail. Lynch, who has two pre-teen children, said in a statement, "Most parents routinely check the ratings of movies before taking or allowing their children to see films, and I'm honored to join with ESRB to ask parents to use that same level of vigilance concerning video games. It's up to us, as parents, to take every measure possible to increase protections for our children."

Lynch joins a growing list of attorney general's across the country hooking up with the ESRB. GamePolitics points out Pennylvania AG Corbett, Geogia AG Baker and, our favorite, Utah AG Shurtleff have all become ESRB supporters. Shurtleff. Shurtleff not only pulled a Jack Thompson authored bill because he thought it was unconstitutional, he also did one better by putting out a PSA about the ratings as well. Don't be surprised to see the ESRB working with more AGs to bring legal reason to legislative disorder.