
Speaking with the New York Times, Daniel DeMatteo, COO of GameStop, says that he's expecting the casual market to change the way they do business. No, it doesn't mean they'll give their employees more than minimum wage or stop customer service shenanigans, but it does mean they'll have sections in GameStop stores designed to help the casual player. For example, one section will focus on rhythm titles and another on family-friendly titles that'll make shopping easier for the non-typical GameStop shopper demographic.
DeMatteo also says the PS2 is the "only one real value video game machines out there" and he believes that when Sony lowers the price to $99 that they'll be selling the system well into 2010. He also says the whole RRoD issues haven't affected "enthusiasm for the 360." As for focusing on the casual market, financially speaking, GameStop can do very little wrong at this point.
[Via GameDaily BIZ]
DeMatteo also says the PS2 is the "only one real value video game machines out there" and he believes that when Sony lowers the price to $99 that they'll be selling the system well into 2010. He also says the whole RRoD issues haven't affected "enthusiasm for the 360." As for focusing on the casual market, financially speaking, GameStop can do very little wrong at this point.
[Via GameDaily BIZ]

