Activision hits Q2 financial high, Guitar Hero fuels sales
Activision posted financial results for its second quarter ending September 30th, highlighting a 69% increase in revenues over the same quarter from last year -- an improvement of $318 million. The publisher's net income was only $700,000, better than the $24 million loss experience this time last year. And yes, it can thank Guitar Hero for most of it, now and in the future.
The Q2 results were driven by Guitar Hero Encore: Rocks the 80s and (unfortunately) Transformers. Robert Kotick, CEO of Activision, says that the quarter saw net revenues at their highest in the "company's history." Now, as nice as Q2 was, Q3 is expected to be a show stopper. Revenues are expected to break $1 billion due to the release of Guitar Hero III: Legends of Rock and the buzz surrounding Call of Duty 4.
The Q2 results were driven by Guitar Hero Encore: Rocks the 80s and (unfortunately) Transformers. Robert Kotick, CEO of Activision, says that the quarter saw net revenues at their highest in the "company's history." Now, as nice as Q2 was, Q3 is expected to be a show stopper. Revenues are expected to break $1 billion due to the release of Guitar Hero III: Legends of Rock and the buzz surrounding Call of Duty 4.




















(Page 1) Reader Comments
I read that 360 sold the most, and the Wii version in second place, outselling the PS3 abd PS2. It's true?
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I just wanted to know.
nvm then.
But based on the current top sellers in Amazon, looks like both the standalone and bundle for PS2 is outselling Wii's version.
What's more, I'm still AMAZED that they never dropped the '80s songs as XBLA downloads. @ $2 a song, they could have tripled whatever Sony was paying them to keep it a PS2 exclusive. So yeah, I guess they like money and all, just not Scrooge McDuck amounts of money.
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Devil went down to Georgia is an absolute no brainer to be release for download. Granted it should have already been playable in quick play, but it isn't, and if they don't get it and some other downloadable content out in the next two weeks they will lose 1/3 of their sales IF Rock Band does manage to deliver on their promises. As someone who bought all the GHII packs, once Rock Band hits I doubt I will buy a single GHIII song.
Unless they release some spinal tap or Dueling banjo's.
"My God! It's enough to drive a girl into a convent! Do they have Jewish nuns?
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heheh. My thoughts exactly.
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