Rumorang: Updated 'Dreamcast' trademark spurs Dreamcast 2 speculation


The internet has been all a-titter recently over the rumor that Sega might be getting back into the console manufacturing business. The source of this rumor is an updated trademark application for "Dreamcast," which overlaps with the current trademark filing for the title, set to expire in December 2009.

At best, this rumor is a stretch. Renewing trademarks is a common practice for companies, and any overlap between previous filings and updates can be attributed to the indeterminable amount of time between filing and proper registration of those trademarks.

To either confirm or deny the speculation, GameDaily contacted Sega for an official response, and while PR rep Charlie Scibetta was unsure of why the trademark was updated, he did state that Sega has no intentions of re-entering the console business. According to Scibetta, Sega's quite content with their current platform-agnostic status, and it would be unwise to shift their business strategy during a period of "outstanding growth." Sadly, it seems like this rumor might be little more than smoke and mirrors. Of course, we're always happy to be proven wrong.

Tags: dreamcast, rumorang, rumors, sega, trademarks

Reader Comments (Page 1 of 2)

Joystiq Features





Featured Galleries (view all)

Trauma Team (2/10)
Ancients of Ooga (XBLA)
Need for Speed: Shift Ferrari Racing Pack
Rocket Knight character art
Calling (2.8.2010)
Age of Zombies (PSP and PS3 Minis)
Blaster Master: Overdrive (WiiWare)
Supreme Commander 2
Metro 2033 (02-04-10)

Team Joystiq

Chris Grant

Editor-in-Chief

RSS Feed

James Ransom-Wiley

Managing Editor

RSS Feed

Ludwig Kietzmann

Senior Editor

RSS Feed

Andrew Yoon

East Coast Editor

RSS Feed

Randy Nelson

West Coast Editor

RSS Feed

Justin McElroy

Reviews Editor

RSS Feed

Alexander Sliwinski

Contributing Editor

RSS Feed

Ben Gilbert

Contributing Editor

RSS Feed

David Hinkle

Contributing Editor

RSS Feed

Griffin McElroy

Contributing Editor

RSS Feed

JC Fletcher

Contributing Editor

RSS Feed

Kevin Kelly

Contributing Editor

RSS Feed

Mike Schramm

Contributing Editor

RSS Feed

Richard Mitchell

Contributing Editor

RSS Feed

Xav De Matos

Contributing Editor

RSS Feed

About Joystiq

Joystiq Podcast

New episodes every Friday! Now playing: Joystiq Podcast 125, for Friday, Jan., 29.



Archive | RSS | iTunes

Autoblog

Urlesque

Download Squad

Engadget

Massively

Asylum

WoW

Engadget HD

Big Download