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Assassin's Creed could save Ubisoft from EA's maw


Apparently the stories that a video game's parents tell it really are true: One game can make a difference!

In an inspiring story that's sure to be adapted into a Disney animated film (featuring the voices of Nelly Furtado, Justin Timberlake and Robin Williams as the side-splitting "Ubi"), the sales of Assassin's Creed (at 2.5 million last week) may have been enough to save Ubisoft from EA's clutches.

Financial Times reports that strong sales of the game has helped Ubisoft increase its value to approximately $4.3 billion, meaning that it may just be too expensive of a pickup for EA at the moment. Of course, with the threat of Activision Blizzard looming, who knows how far EA will go to keep its market share?

[Via Gi.biz]

Read -- Ubisoft's assassin and the creed of creative defense (registration required)

Tags: activision-blizzard, assassins-creed, assassinscreed, ea, ubisoft

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