HD DVD is getting its metaphorical bum whipped lately and things do not look to be getting any brighter.
The Financial Times has cooked up the latest HD DVD versus Blu-ray rumor and are claiming that Paramount may be close to announcing that they're going Blu-ray exclusive and abandon their multi-million dollar partnership with the HD DVD camp. The rumor is based on sources close to Paramount's deal with Toshiba saying that there is a clause in the contract that allows Paramount to back Blu-ray in the event Warner Bros. goes blu. And wouldn't you know, last week Warner did just that. If Paramount were to jump to Blu-ray then Sony would have a massive choke hold on the HD format war further pushing their movie studio support higher than their current 70% rate. The other question mark in the equation is Dreamworks who are best buds with Paramount and are said to have a similar contract with Toshiba. Oh well, there's always Universal. They got HD DVD's back ... don't they?
[Via Gizmodo, Thanks DjDATZ]