No shirt? Sony launches official apparel program

Tired of searching Etsy in vain for fan-made God of War apparel? You're in luck! Sony today announced partnerships with four different clothing and accessory makers to feature the company's biggest franchises on all sorts of shirts and such. IV Gear has a list (shown above) of at least some of the franchises which will be depicted, including God of War, Ratchet & Clank, Resistance: Fall of Man, Heavenly Sword and Little Big Planet. Apparel makers Fortune Fashions, Bioworld and MJC will also put the games' logos and character on everything from hoodies to handbags.

"PlayStation is an extremely strong and well-known brand" Shelly Gayner, Director of Licensing, SCEA, said in a press release "We feel that this is a great opportunity for us to satiate our core fans and extend and capitalize on PlayStation name recognition by creating a new line of apparel in connection with the PlayStation brands and our top franchise titles." Memo to Sony: If you really want to satiate the fanboy audience, you'll put Sofia from Battle Arena Toshinden on a body pillow. We're just saying ...

Tags: god-of-war, heavenly-sword, jak-and-daxter, parappa, ratchet-and-clank, resistance-fall-of-man, shirts, sony, twited-metal, uncharted

Reader Comments (Page 1 of 2)

Joystiq Features





Featured Galleries

Dragon Age: Origins

Dragon Age: Origins "Return to Ostagar" DLC

Blood Bowl (360, PSP, PC)

Blood Bowl (360, PSP, PC)

Arkedo Series 003: Pixel!

Arkedo Series 003: Pixel!

Quake Live (Christmas 2009)

Quake Live (Christmas 2009)

Final Fantasy XIV (12.24.09)

Final Fantasy XIV (12.24.09)

Stop Stress: A Day of Fury (WiiWare)

Stop Stress: A Day of Fury (WiiWare)

A Christmas Santa (iPhone)

A Christmas Santa (iPhone)

Xbox Live Music Games stores

Xbox Live Music Games stores

Trauma Team (12/22)

Trauma Team (12/22)

 


Team Joystiq

 
Chris Grant
Editor-in-Chief, Email
James Ransom-Wiley
Managing Editor, Email
Ludwig Kietzmann
Senior Editor, Email
Andrew Yoon
East Coast Editor, Email
Randy Nelson
West Coast Editor, Email
Justin McElroy
Reviews Editor, Email
Justin Glow
Developer, Email

Joystiq Podcast

New episodes every Friday! Now playing: Joystiq Podcast 121, for Friday, Dec., 18.



Archive | RSS | iTunes

Autoblog

Urlesque

Download Squad

Engadget

Massively

Asylum

WoW

Engadget HD

Big Download