Ubisoft shares boosted by 'Tom Clancy' purchase

by Ross Miller { Mar 25th 2008 at 4:58PM }

Ubisoft's shares in Paris rose 12 percent this week, to 54.98 euros, after news that the publishing giant had bought the rights to Tom Clancy's brand name. According to Bloomberg, shares had previously fallen 29 percent this year.

The article also notes that Tom Clancy-based titles were responsible for 30 percent of Ubisoft's profit in the fiscal year ending March 2007. As part of the deal, Ubisoft has the rights to use Clancy's name and intellectual property for video games and related merchandising. After the reported Clancy MMO, here's hoping for a Tom Clancy party game where Jack Ryan takes on the Raving Rabbids.

Tags: tom-clancy, tomclancy, ubisoft

Reader Comments (Page 1 of 1)

Chase @ Mar 25th 2008 5:03PM

"Ubisoft's shares in Paris rose 12 percent this week, to 54.98 euros"

Yes, but what is that in French fries?

Mr Awesomer @ Mar 25th 2008 5:07PM

At today's exchange rate that $86.04, which will buy you you roughly 87 small orders of McDonald's french fries.

ThornedVenom (Harley Quinn Defense Force) @ Mar 26th 2008 1:17AM

None, French Fries are actually Belgian.

Negativecool @ Mar 25th 2008 5:06PM

I can't believe Tom Clancy would sell his name like that. I guess everyone has a price.

I guess Tom is prepared for his name to represent crap instead of authenticity.

Trev @ Mar 25th 2008 5:58PM

I think he's been prepared for that for a while now. If he wasn't, the plot generator wouldn't work so believably.

http://tcpgen.tripod.com/

"Terrorists devise a scheme to blackmail a congressman for ransom under the watchful eye of Afghani rebels. The plot twists when the Terrorists hijack a shipment of nuclear warheads even after their demands are met, unless a rookie CIA agent eager to prove his worth can overcome his brooding self-doubt and stop the Terrorists once and for all. The movie ends with a mildly comical and/or ironic scene in which the Terrorists blow up or go to prison. Another satisfying tale of political intrigue and personal redemption closes, and we all walk away from this movie a little wiser."

ballistic3188 @ Mar 25th 2008 5:09PM

ah so plan: "run faster than Take two so that EA won't eat me" is in full force. now how will take two respond.

Fox318 @ Mar 25th 2008 5:25PM

I'm still pissed that they still won't let 1up review their games.

ApolloIV @ Mar 25th 2008 7:36PM

I thought they could, just they didn't get any previews or "review" copies sent to them.

Benny @ Mar 25th 2008 5:26PM

I hear Mr Clancy is still in his original box!

Red Panda @ Mar 25th 2008 5:37PM

How about Ubisoft just concentrating on making RS:V2 playable online.

For god's sake, PLEASE.

JakubK666 (Ninja Defence Force) @ Mar 25th 2008 5:40PM

Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!Sell out!

Sorry, I just couldn't resist trolling a little.Forgive me.

rockyman @ Mar 25th 2008 5:47PM

Why is Ubi making an MMO about Tom clancy stuff, that's almost as bad as making 50cent bulletproof MMO, Everyone plays as a 50 cent wanabe (pretty much what the people who woould buy it already do) and than they go around talking about money and being douchebags to random people. How would a tom clancy MMO work would you hunt terrorist like mobs, with an infinite terrorist spawn location with armies of terrorist more than the massive 2 mil anti terrorist squad, seriously this shit aint gonna fly.