Indie game shirts (with games) now available at Target

by Scott Jon Siegel { Mar 27th 2008 at 8:30AM }

Next time you're running around your local Target, keep an eye out for some indie gaming love. The Experimental Gameplay Project has recently launched its own clothing line: EGPApparel. The shirts are appearing in Targets all across the United States, each featuring a particular independently-developed title. As if that wasn't filled with enough awesome on its own, each shirt includes the full version of the indie game. That's an awesome t-shirt, and an awesome game, for only $12 USD.

There are currently eight shirts in production, featuring indie titles like Tower of Goo, Big Vine, Gravity Head, Gish, and more. According to Tower of Goo developer Kyle Gabler, the shirts are appearing in Target stores nationwide, but have not yet reached every last chain location. Of course, the more people who run out and feverishly buy all eight designs, the more likely Target will be to ramp up distribution. We're just saying.

Check out a full list of participating Targets in California after the break.

The following list is of all known Target stores in California carrying the EGPApparel shirts. Targets in other states are also participating, but the only available list is for California:

191 Anaheim (S of LA)
273 Modesto (East of San Fran)
276 Victorville (outside LA)
289 Cerritos (by Anaheim & S of LA
291 Riverside Arlington (by LA)
294 North Hollywood (by LA)
299 North Ridge (N. LA)
309 Santa Maria (between San Fran and LA)
310 Sacramento Arden (N. of San Fran)
314 Fresno South (btwn San Fran & LA)
316 Bakersfield (by LA)
320 Colma (San Fran area)
330 Pleasant Hill (east of San Fran.)
937 Santa Rosa South (N. of San Fran)
1029 Encinitas (San Diego area)
1054 Tanforan (San Fran)
1100 Thousand Oaks (LA area)
1121 Birdcage Citrus Heights (NO IDEA)
1293 Costa Mesa (Newport Beach area)
1305 Cerritos West (S. LA)
1362 Burbank (one by San Jose and LA - not sure which location)
1428 SAN LEANDRO BAYFAIR (San Fran)
1805 VISALIA (N. of LA)
1819 ANTIOCH SLATTEN RANCH (N. San Fran)
2019 WHITTIER (LA)

[Thanks, Kyle]

Tags: apparel, indie, shirt, shirts, target, world-of-goo

Reader Comments (Page 1 of 1)

JRM @ Mar 27th 2008 8:41AM

That's excellent! I have too many Nintendo T-shirts as it is.

Ted @ Mar 27th 2008 8:54AM

That's awesome! Do any other Targets have them besides ones in California? I'm in NJ atm. Can't be bothered to drive all the way to one to find out :(

joel brandenberg @ Mar 27th 2008 10:41AM

new jersey ass to mouth?

Ted @ Mar 27th 2008 10:46AM

I don't get it

Zachary Hinchliffe @ Mar 27th 2008 10:55AM

at the moment, not ass to mouth. 9_9

Ted @ Mar 27th 2008 10:57AM

Well I'm only in New Jersey visiting family, I normally live in the UK, so I might be missing somehting here 0_0

Lars @ Mar 27th 2008 2:29PM

Joel visits too many porn sites.

On Topic: This is cool, I always liked Target's selection of cool shirts.

Matt @ Apr 19th 2008 12:01PM

Hahahahahahahahaha

pather @ Mar 27th 2008 8:55AM

This is a fantastic idea. I'm glad to see indie gaming in the spotlight.

bobartig @ Mar 27th 2008 1:43PM

I agree, and what a great way to distribute games. You get something you need, and something to entertain yourself with at the same time.

Jerk Face @ Mar 27th 2008 9:10AM

This is a bizarre, but cool, development!

NATO_Duke @ Mar 27th 2008 9:42AM

Seems like wearing these shirts will only lead to getting picked on.

Sir Fidlious Wong (Zeon Defense Force) @ Mar 27th 2008 10:01AM

And somehow I can relate to these shirts much more than Nascar, Harley Davidson, and Budweiser....

NATO_Duke @ Mar 27th 2008 12:09PM

Good point.

bobartig @ Mar 27th 2008 1:44PM

Clearly, you need to hang out with more gamers and game developers, where these are more likely to garner you some geek cred.

Nick @ Mar 27th 2008 12:35PM

Damn it. I was at Target last night doing our baby registry. I didn't even realize. Looks like I'm going back tonight for one of these bad boys! Can anyone recommend a good one to start with?

Erik @ Mar 27th 2008 10:03AM

Digg this Gadget (or not) @ diggadgets.com:

http://www.diggadgets.com/story.php?title=Indie_game_shirts_with_games_now_available_at_Target

Dracard @ Mar 27th 2008 11:02AM

It'd be nice if these were near Torrance or something >:( Making me travel thirty-forty minutes to get this, sheesh.

sicsided @ Mar 27th 2008 12:00PM

Great. Love the shirts and all, but things that come to target soon become torn to shit by people of the fads....

rikimaru @ Mar 27th 2008 12:30PM

These have been available in Utah for a few months now, my girlfriend got me the Robot Love one, it's pretty cool.

Joe P @ Mar 27th 2008 1:15PM

Sweet, I'm going to have to go pick one of these up. I LOVE YOU 2D BOY :D

bobartig @ Mar 27th 2008 1:40PM

I went to the Albany, CA location last weekend in search of these, and came up empty. In fact, we left the entire damned store without buying a thing! How's that supposed to help the economy? I guess I'll have to trek down to San Leandro, according to the list of stores.

And besides, can't I just buy these online already? *waves credit card threateningly*

Kris @ Mar 27th 2008 2:14PM

Florida Targets have had these for a while as well.

Ryoga Vee @ Mar 27th 2008 2:15PM

Awesome, Awesome, Awesome!

Wirehed @ Mar 27th 2008 2:29PM

1121 Birdcage Citrus Heights (NO IDEA)

This is in the Sacramento area.

Egon Pax @ Mar 27th 2008 2:49PM

Dang. I was in Target just a few days ago... Not as if there isn't like 4 within 15 mins of my house.

Egon Pax @ Mar 27th 2008 2:51PM

Oh yeah, this is an awesome idea. I didn't read the title and at first thought these were just tee's, which would have been pretty neat by themselves... but they come with a game? All for $12?! I'm so doing that.

Anyone recommend any of the games? I've played the free flash of Tower of Goo and thought that was fun...