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MCV: Midway could become part of Viacom


Midway's newly minted CEO Matt Booty recently kicked open a treasure chest full of speculation telling MCV that the storied video game publisher "strategically fits in with [Viacom's] overall plan." This got MCV speculating that "Midway could soon officially become part of the Viacom family" joining other Viacom properties like MTV Networks (who already own MTV Games, Harmonix, GameTrailers, etc.), and Paramount, which recently announced that it too would get on the video game publishing bandwagon.

Why Viacom, you ask? Because Viacom bigwig Sumer Redstone is a majority shareholder in Midway and his daughter, Shari Redstone, is its Chair. With all the red ink at Midway, Redstone may be ready to introduce his two corporate families and realize some of that corporate synergy the suits are always going on about.

Tags: Midway, Viacom

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