No WoW causes Vivendi Q1 sales to drop 24%

9 Comments by Alexander Sliwinski May 14th 2008 6:15PM
Filed under: Business

Vivendi Games, soon to merge with Activision and become the goliath Activision Blizzard, saw its sales fall 24% from Q1 last year, thanks to the lack of a World of Warcraft expansion. The percentage may be down, but the money still flows like an Azerothian river, with Blizzard contributing €192 million of Vivendi's €221 million in sales this quarter. Vivendi also announced that WoW added another 700,000 players and the Sierra divisions performed "slightly higher" than last year.

With Vivendi expecting the next WoW expansion, Wrath of the Lich King, sometime later in 2008, we'll plan on a Naaru size jolt to Activision Blizzard's cash flow at that time. For now, Vivendi will just have to enjoy the disgusting amounts of cash it gets from WoW, instead of the nauseating amounts Activision Blizzard will make from the WotLK release.

Tags: activision-blizzard, blizzard, sierra, vivendi, vivendi-games, world-of-warcraft, wow

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(Page 1) Reader Comments

Michael: May 14th 2008; 6:41PM

colin: May 14th 2008; 6:46PM

hey buddy

Mike: May 14th 2008; 6:49PM

Hello

Are you taking a reality break from WoW to read about WoW?

Zsavior: May 14th 2008; 7:17PM

This really isn't surprising news, the thing is from here on out WOW is going to have a hard time. I know people that have been playing Conan and they liked it alot. Blizz is really pushing this expansion when really there is nothing new to it, they are trying to draw WOW out a bit rather than really adding to it.
But that is my opinion.

chispito: May 14th 2008; 7:46PM

You completely missed the point of the article. Subscribers are *up* from last year, it's just that the sales of BC pushed the total earnings much higher than the expansion-less first quarter this year.

LAWL: May 14th 2008; 7:28PM

were R starcraft2 plz?

PojoMofo: May 15th 2008; 10:14AM

How much freakin money is Actiblizzard gonna pull in this Q4 with both the new WOW expansion and SC2??? Nintendo type money.

DangerMouse: May 14th 2008; 10:32PM

/pizza
/sellvivendistock
/pizza

Jack Spicer: May 14th 2008; 11:40PM

I doubt the expansion will be out before January 09.

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