His face may be broken, but EA's Peter Moore likes to speak his mind, and what's on his mind lately is last week's E3, a gathering that he thinks can be fixed by opening it up to the public. Whoa, maybe all of that ink has gone to his brain, or has he already forgotten the madhouse that the annual used to be, when everyone and their brother seemed to find a way to roam the show's halls? Plus, isn't that what E for All is for, anyway?
Calling the event "soulless and lacking an epicenter," the former Microsoft exec suggests that organizers "invite the community" to the show, adding that given enough planning, letting gamers experience E3 first hand will help companies create better games and forge new ideas. Of course, it would likely be too crowded for any of the attending press to get any work done, but that's beside the point. Right, Pete?
Reader Comments (65)
Posted: Jul 26th 2008 8:35AM erh said
Maybe the problem is the ESA. Someone else needs to run it.
Posted: Jul 26th 2008 8:43AM (Unverified) said
I agree with Mr. Moore. The state of gaming journalism is one that instead of getting intelligent news during E3, we get it in the following week, and in it's place, we get observations of people playing Everquest, and other completely irrelevant things. Online journalists have become so confused as to what they're reporting on, that Major Nelson himself has to re-explain the new Xbox experience a week after E3.
Honestly, I got more information about E3 just by turning on my Xbox and watching things on there than visiting any blog or journalist website. I could only see good things if the public were allowed to report their own findings and observations on free distribution forums such as YouTube.
All I've heard from bloggers and journalists the last week has been "Oh man, E3 just isn't what it used to be. E3 should die out!" What the same spoiled people who play games both for free and for a living don't understand is that their relevancy is growing smaller all the time. We live in a time where we can watch videos of upcoming games an download demos online at any time, whereas ten years ago, the only way to get information was buying magazines. It's no longer up to them to help us decide whether we should spend cash on a game, we can make our minds up for ourselves now.
I say let the public decide for themselves. Get rid of this good ol' boys club of unappreciative journalists. Let the public in with their cameras and desire to report positive and intelligent things to their peers. Are they afraid we might clutter up their empty hallways?
Honestly, I got more information about E3 just by turning on my Xbox and watching things on there than visiting any blog or journalist website. I could only see good things if the public were allowed to report their own findings and observations on free distribution forums such as YouTube.
All I've heard from bloggers and journalists the last week has been "Oh man, E3 just isn't what it used to be. E3 should die out!" What the same spoiled people who play games both for free and for a living don't understand is that their relevancy is growing smaller all the time. We live in a time where we can watch videos of upcoming games an download demos online at any time, whereas ten years ago, the only way to get information was buying magazines. It's no longer up to them to help us decide whether we should spend cash on a game, we can make our minds up for ourselves now.
I say let the public decide for themselves. Get rid of this good ol' boys club of unappreciative journalists. Let the public in with their cameras and desire to report positive and intelligent things to their peers. Are they afraid we might clutter up their empty hallways?
Posted: Jul 26th 2008 9:04AM (Unverified) said
The only reason the press wants E3 to be press only is because they can force the public into reading their crap, and make money off the advertising hits.
Posted: Jul 26th 2008 9:25AM (Unverified) said
I don't understand what game journalists want. They complain about E3 no matter what. Before, when E3 was exciting, we heard bitching and moaning that they can't move around and they can't get work done. Now entry to E3 is very exclusive to only a select few with solid press credentials and the game journalists bitch that E3 is too empty and quiet. I'd like to hear what exactly would make them happy.
I personally think Peter Moore is on the right track. The point of E3 is to get the general public excited about their companies and their games, what better way to do that then to start a very early buzz by letting the general public see and play stuff first hand.
I personally think Peter Moore is on the right track. The point of E3 is to get the general public excited about their companies and their games, what better way to do that then to start a very early buzz by letting the general public see and play stuff first hand.
Posted: Jul 26th 2008 12:26PM The Kong said
I've never been to e3 but it seems like something should be done to bring back it's flare, or maybe it's because no e3 has topped the announcements of past e3's, I mean there hasn't been an announcement that excites people like "Nintendo Revolution" the DS and 360, etc...
I just think that if E3 dies, it would be an omen for the future of the gaming industry.
Also to all you people bashing the journalists, first of all, you wouldn't know anything going on in the gaming world if it wasn't for them, and secondly, aren't you on a game news/blog website :)
I just think that if E3 dies, it would be an omen for the future of the gaming industry.
Also to all you people bashing the journalists, first of all, you wouldn't know anything going on in the gaming world if it wasn't for them, and secondly, aren't you on a game news/blog website :)
Posted: Jul 26th 2008 10:45AM Misfit Toy said
Peter Moore is always right about everything. He can do no wrong. Plus he has a neat accent.
Posted: Jul 26th 2008 10:51AM rowd149 said
Hey, you, Dobson. Shut up. I want my E3 experience. Go complain about your journalistic issues to someone OTHER than the people you're complaining about.
Posted: Jul 26th 2008 12:47PM Doctor Doom said
It was bigger and better when the public was allowed in. Then the ESA made a terrible mistake listening to the media on what would make E3 better, and now they have a show that draws neither hype or excitement of any kind. All journalists seem to be taking the same bandwagon, which is Fix E3 because it's almost dead, but don't let the public in. Well it seems now that the public is what made E3 such a big event. E3 sucking only hurts the industry. No one is flocking to your sites, no one is buying your E3 special coverage magazines anymore. The media acts like they don't already get special preview copies of games, ftp uploaded artwork and phone calls with PR reps when E3 is not going on. Stop being hypocrites. Hype works in this industry. Look at the opening weekend of The Dark Knight. Hype and then an actual great product to back it up.
Posted: Jul 26th 2008 2:07PM (Unverified) said
The public was never "allowed" in. They just kept sneaking in. Where the hell do people keep getting this bizarre idea that E3 used to be a public event?
Reply
Posted: Jul 26th 2008 3:05PM Mr Khan said
The old E3 was a little more loose about its accessibility, which led to a lot of people being there who weren't allowed, but often couldn't be sorted out from the legitimate journalists, which made it sort of semi-public, but in an under-the-table way
It wasn't ever public, but it got close
Reply
It wasn't ever public, but it got close
Posted: Jul 26th 2008 2:05PM (Unverified) said
A big-business guy wants spectacle. Big surprise.
Posted: Jul 26th 2008 3:04PM Mr Khan said
I think a happy medium could be found by combining the system they used last year (with all the press events scattered across Santa Monica), and have that part be private, then put a big, central, over-the-top open-door extravaganza in the Convention Center
To appease everyone
To appease everyone
Posted: Jul 27th 2008 11:16AM billy5000 said
Joystiq are you actually defending the new E3? Come on - it's so incredibly boring, the last 2 shows have been a complete snore. I understand why they decided that change was necessary, but it has become a completely pointless show that no one gives a shit about anymore because it's so boring. They need to bring back the good old days.
Posted: Jul 28th 2008 10:00AM (Unverified) said
Bloggers do not equal press. Just a heads up, Jason.
Posted: Jul 28th 2008 12:42PM GoonieGooGoo said
Open it to the public. I dont consider all the 1000s of bloggers really "press"....they are still the public.
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