Korean MMO dev offers to buy back high-level characters

When your MMO isn't called World of Warcraft, you typically have an uphill battle to grab attention. Korean-based developer NDOORS has enacted a rather interesting marketing ploy for its free-to-play game, Atlantica Online. If you started playing after October 11 and reach level 50 (without going over) before November 30, you can turn in your character and receive $20 via PayPal. Sounds like a good deal until you figure that likely averages out to less than $1 per hour.

We're not sure what's going to stop players who like the game from redeeming $20 and creating a new login ID. If anything, with Wrath of the Lich King less than three weeks away, we anticipate a few WoW junkies making a temporary shift to help pay for their next fix.

[Via Ars Technica]

Tags: atlantica-online, ndoors

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