Let's pretend for a moment that, just like us, you absolutely love physical exercise. With that out of the way, we can dive right into discussion of EA's new fitness game, EA Sports Active
. Developed in collaboration with Bob Greene (he's Oprah Winfrey's personal trainer, it says here), the Wii-exclusive sweat-em-up will launch in Spring 2009.
Though deemed "perfect for the whole family," EA Sports Active
also claims to be "designed specifically for women seeking a simple, fun and cost-effective way to achieve a healthy lifestyle." Said lifestyle is achieved through a variety of cardiovascular workouts on a "Fitness roadmap," coaxed along by on-screen feedback and enabled by two Nunchuk-holding leg straps, as well as a resistance band for upper body training. The Wii's Balance Board peripheral will add further functionality to several exercises.
And don't think this is just EA warming up. According to EA Sports president Peter Moore, Active
"is a true fitness revolution and a space in which we intend to be leaders." Let's see if the publisher has the stamina to keep up with the runaway success of Wii Fit