Skip to Content

AOL Games

Report: Half of Brits own or intend to buy Wii in 2009


A new report, entitled "Media Democracy," by research firm Deloitte claims that the average media-consuming Brit spends 6.6 hours per week playing video games. The most staggering finding in the report is that a quarter of respondents owned a Wii, while another quarter said they intended to buy one by the end of this year. That would mean the Brits owning a Wii would outnumber those who assisted in the great Adipose breeding program.

The research report also found that gaming is now considered "family time" for those between the ages of 26 and 42, with interest in the activity declining after 40. Speaking of which -- we can't confirm whether The Doctor has picked up a Wii, but we do know Her Majesty has done some Wii Sports bowling.

Tags: britain, deloitte, media-democracy, uk, wii

Reader Comments (Page 1 of 1)

Joystiq Features





Featured Galleries

Dawn of Heroes (DS)

Dawn of Heroes (DS)

ToeJam & Earl 4 concept art/pitch

ToeJam & Earl 4 concept art/pitch

Comet Crash

Comet Crash

Darksiders (11-06-09)

Darksiders (11-06-09)

Skate 3

Skate 3

Mass Effect 2 (11-06-09)

Mass Effect 2 (11-06-09)

Shin Megami Tensei: Strange Journey (DS)

Shin Megami Tensei: Strange Journey (DS)

Fragile Dreams: Farewell Ruins of the Moon (Wii)

Fragile Dreams: Farewell Ruins of the Moon (Wii)

T-Freestyle NW (Wii)

T-Freestyle NW (Wii)

 


Team Joystiq

 
Chris Grant
Editor-in-Chief, Email
James Ransom-Wiley
Managing Editor, Email
Ludwig Kietzmann
Senior Editor, Email
Andrew Yoon
East Coast Editor, Email
Randy Nelson
West Coast Editor, Email
Justin McElroy
Reviews Editor, Email
Justin Glow
Developer, Email

Joystiq Podcast

New episodes every Friday! Now playing: Joystiq Podcast 115, for Friday, Oct., 30.



Archive | RSS | iTunes