Report: Half of Brits own or intend to buy Wii in 2009
A new report, entitled "Media Democracy," by research firm Deloitte claims that the average media-consuming Brit spends 6.6 hours per week playing video games. The most staggering finding in the report is that a quarter of respondents owned a Wii, while another quarter said they intended to buy one by the end of this year. That would mean the Brits owning a Wii would outnumber those who assisted in the great Adipose breeding program.
The research report also found that gaming is now considered "family time" for those between the ages of 26 and 42, with interest in the activity declining after 40. Speaking of which -- we can't confirm whether The Doctor has picked up a Wii, but we do know Her Majesty has done some Wii Sports bowling.
The research report also found that gaming is now considered "family time" for those between the ages of 26 and 42, with interest in the activity declining after 40. Speaking of which -- we can't confirm whether The Doctor has picked up a Wii, but we do know Her Majesty has done some Wii Sports bowling.












Reader Comments (Page 1 of 1)
samfish @ Jan 7th 2009 6:33PM
ayup. This should be an entertaining thread!
Or does this kinda stuff not piss us off anymore?
Well, hey - allow me to start:
Stupid, STUPID Brits (and rat creatures)!
knighty (GT: ZeraKnight) @ Jan 7th 2009 6:36PM
Frankly I just view these kinds of post as flame bait. It's not like anyone doesn't know the Wii is extremely popular. Just sayin'....
Also we are certainly not stupid, you stupid STUPID yank. At least I'm assuming a yank. Or maybe you're Dutch. God damn Dutch...
Haggard @ Jan 7th 2009 6:43PM
He's probably canadian, whom I of course hate.
I hear those Swedes are a bunch of morons too.
samfish @ Jan 7th 2009 6:46PM
No no no. I'm Israeli.
...buncha damn anti-Semites!
Haggard @ Jan 7th 2009 6:50PM
How dare you!
You'll live to regret this, Morocco!
Kye says: Why did no-one tell me Call of Duty 4 was so good!? @ Jan 7th 2009 9:53PM
Don't get me started on the French!
ryan @ Jan 8th 2009 1:33AM
...Nobody expects...the Spanish Inquisition!
DangerMouse @ Jan 7th 2009 6:39PM
I intend to buy one, just wating until it hits 99.99.
Doug @ Jan 7th 2009 6:48PM
In 5 years? Hey think of all 20 good games that will be out for it.
KeenCommander @ Jan 7th 2009 7:15PM
Your average Wii owner doesn't play more than 4 games per year.
Heck, I'm a Joystiq reader and I don't play more than 6 or so on average, per year.
Long live the hardcore, long live the casual! They can coexist, honest.
Mr Khan @ Jan 7th 2009 7:17PM
with the narrow and lopsided definition of "good game" around here, you could probably cut that to 10 "good" games
Meloche @ Jan 8th 2009 1:03AM
I already own more than 20 Wii games, and most of them are good. Okay, they're not all AAA games, but they're still fun.
muddyhelmit @ Jan 7th 2009 6:42PM
hopefully this will be enough to get nintendo back on its feet.
Shangheli @ Jan 7th 2009 6:48PM
I will get one, when it comes in a cereal packet.
Hyams @ Jan 7th 2009 6:48PM
Nuuuuuu, David Tennant, don't leave us!
343 Guilty Fart @ Jan 7th 2009 7:09PM
I found this out just last week. I am crying inside.
Gun Barrier @ Jan 7th 2009 6:59PM
That's a lot of brits!
KeegdnaB @ Jan 7th 2009 7:07PM
Who do we need to complain to in order to get a Doctor Who game already.....Wiimote Sonic Screwdriver = YAY
Aero @ Jan 7th 2009 7:15PM
You gained +Rep from me this post Alexander :)
Mr Khan @ Jan 7th 2009 7:20PM
This is the sort of thing that makes you wonder if the Wii will outsell the PS2, Life-to-Date
I mean, probably not, but the 100 million mark is almost assured at this point
Foetoid @ Jan 7th 2009 7:47PM
While i don't believe the Wii will surpass Ps2 sales, i do believe the Wii 2.0 will.
Hyams @ Jan 7th 2009 7:55PM
Why shouldn't it overtake the PS2 eventually? It's selling better than the PS2 did, after all.
http://vgchartz.com/hwlaunch.php?cons1=Wii®1=All&cons2=PS2®2=All&cons3=X360®3=------&weeks=200
mr nimblewick @ Jan 7th 2009 8:29PM
Can you imagine half of all Americans buying a Wii? What is our population, 3 BILLION now?
WRE @ Jan 8th 2009 1:27AM
You're thinking of China...
DeoWulf @ Jan 8th 2009 5:52PM
Rofl... wouldn't we like to think so.
No. America does not make up half of the world.
w00master @ Jan 7th 2009 9:17PM
Gah, I care less about the article, but that pict? LOVE IT! Doctor Who FTW!!!!!
JoeTheBlow @ Jan 8th 2009 4:25AM
The whole "gaming declines after 40" thing is just stastistical bullshit.
There is a real cut-off point, everyone 35 and under grew up with games, we were about 10 when we got our first commodore/spectrum/sega.
So people who were then about 16-18 (and were out dating and having a life) then saw us kids playing games, and forever associated them with childishness, and never caught The Bug.
When we hit 40 we'll all still be gaming, its in our blood forever.
Goity @ Jan 8th 2009 8:54AM
Well, there's oviously something reported slightly wrong here, seeing as there aren't 15 million Wiis currently in the country :S...
Matt @ Jan 8th 2009 9:03AM
So is that a Wii-tard-is up there???
Don't hit me...
Cephas @ Jan 8th 2009 9:38PM
Okay so, 5 million Brits already have a Wii, there are 60 million of them total, half of that is 30... So 25 million of them plan on buying a Wii in 2009? That would be a ridiculously crazy sales spike.