Seen @ CES 2009: Robbie Bach can't start his Xbox 360 controller

by Justin McElroy { Jan 8th 2009 at 12:44PM }

We thought Robbie Bach did a pretty good job with his portion of the CES Microsoft keynote, with the notable exception of his inability to activate his 360 controller. Maybe it was the nerves, but we could tell from the audience that he just wasn't pushing the Guide button long enough. We can't fault him too much for inexperience starting his controller -- after all, we're sure he has people for that.

Oh, a few minutes later he was beaten in a game by a little girl. Just saying.

Tags: ces-2009, microsoft, robbie-bach

Related From Joystiq

Bach: 70-80% of publishers working on Natal-based games
27 days ago
Project Natal price to launch with room to drop
124 days ago
Microsoft: Avatar clothing changed 150 million times
125 days ago

Reader Comments (Page 1 of 1)

warriorx62 @ Jan 8th 2009 1:00PM

fail?

Deeznuts420 @ Jan 8th 2009 1:12PM

fail at liaf

Negativecool @ Jan 8th 2009 4:51PM

Epic

koehler83 @ Jan 8th 2009 1:13PM

I have the same problem with my 360 thanks to an exploding bottle of Root Beer a few months ago.

Dr Jeckyl and Mr ESC. @ Jan 8th 2009 1:14PM

http://sadtrombone.com/

You can also turn it on by holding the Start button for a while.

Readme @ Jan 8th 2009 2:07PM

Thanks for the link. Can't wait until someone fails in my presence, now.

Popfrogs @ Jan 8th 2009 8:38PM

Even better:

http://www.bombombombomwooooo.com/

Strategy_Panda (The Sandwich Poisoning Crew) @ Jan 8th 2009 1:14PM

*yawn*

Readme @ Jan 8th 2009 2:01PM

Have you heard about the Chinese college student who, while visiting a zoo, was so overcome by the "cuteness" of a panda at that he decided to jump the fence and give it a hug?

The panda did not reciprocate.

Instead, the panda ate his ass up.

What a world.

Readme @ Jan 8th 2009 2:04PM

Just saying.

Strategy_Panda (The Sandwich Poisoning Crew) @ Jan 8th 2009 2:06PM

sounds like he deserved it

Readme @ Jan 8th 2009 2:54PM

You're damn right he deserved it.

"Oh, my stars! Look at that cutesy panda-wanda bear! I just wanna ignore all those warning signs, hop the fence and hug it's little guts out!"

When I read this story, I was genuinely stunned. I wasn't aware I could become any more cynical about my species, but this brought me to another level.

borland502 (SDF Macross) @ Jan 8th 2009 1:20PM

Ah well, they don't pay him millions to use the product. Like a drug dealer they peddle crack; they don't snort it: Still a funny bit of comedy though.

mr_maroon @ Jan 8th 2009 1:25PM

Well they wouldn't.

They'd have a hard time snorting it..

Trance Addix @ Jan 8th 2009 1:25PM

Don't get high on your own supply.

borland502 (SDF Macross) @ Jan 8th 2009 2:13PM

"They'd have a hard time snorting it.."

Never underestimate the determination of a true addict.

J @ Jan 8th 2009 3:47PM

nice save, borland.

lol i was trying to picture someone snorting a rock, also.

meist3r @ Jan 8th 2009 1:24PM

Wow, hi-level executives don't know shit about the products they sell? No wai!

Professor Lario @ Jan 8th 2009 1:33PM

*Actual Upper Level Management*

Danny F. @ Jan 8th 2009 1:56PM

At least he didnt get the RRoD on the system. :-x

shannon @ Jan 8th 2009 1:58PM

THAT would've been solid gold

Readme @ Jan 8th 2009 2:02PM

The stuff of nightmares.

Anthony @ Jan 8th 2009 11:03PM

Kinda like this?

http://www.youtube.com/watch?v=z6b9ToIRbgM&feature=related

Jack Tretton @ Jan 8th 2009 2:01PM

Woe be to the Microsoft peons in the wings when Bach left the stage.

"Which one of you FUCKING ASSHOLES forgot to tell me to press the big FUCKING 'X' in the middle of the GODDAMNED controller? I looked like a FUCKING SCHMUCK out there!"

Then he sicced Ballmer on them.