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Activision: Guitar Hero III is first title to generate sales of $1 billion

by Alexander Sliwinski on Jan 12th 2009 12:40PM

Activision recently announced that Guitar Hero III: Legends of Rock has become the first game ever to reach $1 billion in sales. This comes a little under a year from when the publisher announced that the Guitar Hero franchise had surpassed the billion dollar mark. Not bad for a series the company picked up for a pittance at $100 million in 2006.

The success of the franchise isn't just good news for the game industry, as Activision Publishing CEO Mike Griffith has cited Nielson SoundScan data, which claims that artists featured in the Guitar Hero series have seen download sales increase between 15-843%. As for the publisher's financial standing, if GameStop's top selling holiday titles are any indication, Activision should enjoy a lucrative quarter headlined by Guitar Hero World Tour, Call of Duty: World at War and that Lich King guy from the World of Warcraft.

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Tags: activision, activision-blizzard, guitar-hero, guitar-hero-3, guitar-hero-iii, guitar-hero-world-tour, PS2, PS3, Wii, Xbox-360

Reader Comments (63)

Uh, dude's got a Halo avatar so I don't think that reasoning applies.

Wicked reference=awesome.

Also, surprised at the number of Joystiq readers that recognized it.

I didn't say he was "Indie", and didn't like ANYTHING popular. ;-p

i cannot belive that a rip off a stupid japanese game could generate such sales..

learn to play a real guitar people!

And if real guitar players and drummers enjoy the games, is something wrong with them?

Thanks to RB, I play guitar.

And guitars are 'spensive

Hell, I bought it. Who didn't? Though just a few months after the GH2 for 360 release, it was still a pretty big deal. RB a month later clearly blew it out of the water and I haven't looked back since.

lol dude, so you say that you hate rhythm games, yet you come to this rhythm-game based post just to troll. You must be sad, lonely person.

It's got one of the better soundtracks of all the GH/RB titles. Getting THE best G'n'R song, Iron Maiden, Metallica, and Slayer all in one game? What else do you need?

Terrible games sell well, Eh GH? Madden?

I mean, GH3 is easy, I can beat everything expert on it no problem, even TTFAF, but that doesn't mean its done well.

GHWT just plain sucks as a RB1-ripoff.

As much as I like playing it, it just feels like I'm playing RB-lite

You know, I find it REALLY hard to believe you beat Through the Fire and the Flames on expert, and that you found it, the most ridiculous song ever in a plastic instrument based rythem, easy to beat. I call shenanegans

It IS easy to beat.

Hard to get a good score on, but its NOT hard to beat.

The only 'hard' part is the intro, and even thats simple enough, even for someone not good, if they just ignore orange like I used to do.

I've beaten every single song in all these games from GH2 to RB2 and GHWT. TTFAF, Constant Motion, GG&HT, all of them.

So in my opinion, I find TTFAF easy, because even compared to Constant Motion it doesn't have a single spot that can cause death quickly.

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Activision: Guitar Hero III is first title to generate sales of $1 billion

Reader Comments (63)

Posted: Jan 12th 2009 2:26PM baby sea tuna said

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