is adding on to its enormous acquisition war chest
, and the Imagine
series is bringing the duckets: The company just hit the 1 million mark on its casual series for 2008 in the UK. Speaking with CasualGaming.biz
, Ubisoft group brand manager
Mark Slaughter said, "The Imagine
series and the broader Games For Everyone portfolio now represent a significant part of Ubisoft's business."
That makes a lot of sense, considering the company sold nearly 300k "unitz" of Imagine
titles in just the four weeks leading up to Christmas (with Imagine Teacher
and Imagine Dream Weddings
heading up the sales spike, obviously
). Who knows what'll happen when blockbuster Imagine
"gamez" like Imagine Fashion Designer New York
make it to Europe? Ubisoft uber alles!UPDATE:
We contacted Ubisoft, but the company couldn't confirm Mr. Slaughter's 1 million units number, instead telling us the series has sold over
11 million units worldwide. Michael French, Editor-in-Chief of CasualGaming.biz
did, however, confirm Mr. Slaughter's number, saying, "This is a UK only figure."