Business mag picks 'most innovative' game companies

You're right about the "dont think the description says their award reasoning, just a brief about the company". In fact, the example given for the top 50 list that includes companies from all industries says that Ubisoft is there because of its use of the Anvil engine (Assassin's). Also, the mention of EndWar (voice recognition) is probably worthy of the qualification "innovative".

As for the rest, I agree that some of them don't seem like they belong there at first look at least.

By the way, only Nintendo and Ubisoft made it into the Top 50.

shit you beat me too it!!!!

Maybe he's 'transitioning'. I just watched the last new episode of Law & Order SVU and that's what they call it. The episode was absolutely overflowing with trannies. Which was funny because the plot twist at the end was another tranny.

trannies...like shaun white? I can win internetz pwease now?

no iz mine thx

Dude, that's Carrot Top.

In the immortal words of the great philosopher Steven Tyler, "Dude look like a lady."

Can't tell if that's sarcasm, or if you are generally interested in the financial side of the industry? Personally I am, and it's been a very interesting year. New companies, old companies, mergers, acquisitions aplenty over the last year. The merger with Activision Blizzard was crazy, almost just the outright purchase of a huge friggin' annuity product. Locally, watching MadCatz try to go more global, has been interesting as well. Anyway, savvy investors have paid attention to the industry for some time now. I'll shut up now.

haha i agree with everything you said.

can we agree that their perspective on "innovation", however, is laughable from a pure gamer's standpoint? :D

Yeah, for these wonks innovation simply equals a more efficient and/or profitable business model. Agreed.

yes because customizable avatars were so innovative... 10 years ago.

SAYS THE GUY WHO CAN'T FIGURE OUT HOW TO CLICK THE REPLY BUTTON!!!

Yeah take that! =p

@ Premature Ejaculation man

Ohh Snap!

Here's a better one: one system to rule them all!

I think its called a PC

What we SHOULD have is one unified, free platform for video games, and the only competition is between manufacturers making versions of it - e.g. DVD players or PC parts.

So you'd still have consoles, because people would be mass producing systems which fulfilled certain roles. And then if you wanted to play a game, you could play it on your Playstation at the 'reccomended playstation settings', or crank it up a notch on some super-expensive PC.

Innovations in business practice usually means at best thinking up new ways to tax-dodge (accounting firms, every major corporation) or at worst actively defrauding absolutely everyone (Enron, every major bank). Personally I wish business could be a bit more un-innovative. I'd like it if they produced products or services that people want, and sold them to people at a profit (oh, and paid their taxes and didn't go begging for billions from taxpayers). Call me old-fashioned...

But yes - it's pretty innovative of Take-Two not to get taken over by EA. They've never done that before! (...well, technically, every year I guess...) Congrats guys!

Seriously; they're also listed for releasing the fourth edition in a well-established series. Neither of these things are innovative in any sense including the business sense. If they'd been listed for including the links to buy songs from the soundtrack, maybe that's a relatively newish business model. But they weren't. Read the article.

Even Nintendo's position is questionable - they were 'innovative' when they started going for a wider market, way back when Brain Training became a massive hit. And when the Wii first came out, too. But this/last year? There's absolutely nothing wrong with doing 'more of the same' when clearly that is the right thing to do - and also when most of your competitors aren't remotely geared up to even approach that winning strategy. So it's fine and all, but is 'doing the same thing we did last year' really 'innovative'?