Analyst: Lost and Damned earned $18 million online, $3 million at retail
by Alexander Sliwinski 
on Mar 16th 2009 2:47PM
Electronic Entertainment Design and Research (
EEDAR) analyst Jesse Divnich's crystal ball predicts brick-and-mortar retail sales of
GTA IV's expansion,
The Lost and Damned, to be less than $3 million. He believes current global sales from customers who purchased it across Xbox Live to be around $18 million. This latest bit of analyst prognostication comes following
Pachter's missive (translated from an Illuminati memo) that
GTA's biker expansion could sell upwards of two million units by year's end.
Although the 6-to-1 online vs. retail ratio seems dramatic, is it really surprising when
The Lost and Damned was promoted as a DLC pack anyway? In this case, retail was just a middle man, as those who purchased the "game" at their local bodega received a card with a code to download the expansion. All we really know at this point is that the game is
selling very well.
