Ken Levine keynoting first MIT 'Business in Gaming' conference

by Ben Gilbert on Apr 13th 2009 11:15AM

Focusing on riveting hot-button issues like "digital distribution, marketing, and in-game advertising," the MIT Sloan School of Management is kicking off its first ever "Business in Gaming " Conference (BiG) with BioShock magnate Ken Levine as inaugural keynote speaker.

We'll be there, Big Daddy statues and permanent markers in tow, and when we're not ogling KennyL we'll likely check out the panel featuring ex-Boston Red Soxer Curt Schilling of 38 Studios speaking about MMO business models. Hey, maybe he'll talk about that game his company's been making for three years! Code-named Copernicus? No? You don't remember that one? Yeah, neither do we.

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Tags: 2k-boston, 38-studios, business, business-in-gaming-conference, copernicus, curt-schilling, digital-distribution, in-game-advertising, irrationalgames, ken-levine, marketing, mit

Reader Comments (3)

Hopefully he'll unveil that super secret X-Com project he's working on.

Doesn't Alexander S. live in Boston? Me thinks will be boring from a gamer perspective.

Here's is the actual new business model of gaming:

1. Development starts with an original idea.
2. Publisher looks at original idea and plans sequels before first one is finished.
3. Microsoft buys exclusivity deal, game remains xbox 360/PC only for up to one year. People bitch about it.
4. Port is made for PS3, and receives 'enhancements' (i.e. Challenge Rooms).
5. Microsoft gets exclusive content. People bitch.
6. If current trends continue people will give the finger to videogames and return to active lifestyles for their fun.
7. YMCA and Gold's Gym Memberships grow exponentially.
8. Blame Corporate greed for this mishap.