Are you expecting Sony to make the
megaton announcement at E3? Y'know the one we're talking about. The price cut
? Well, THQ doesn't share that vision. At its investor call earlier today, THQ's Brian Farrell cast doubt on a PS3 price announcement at the annual trade show. "We're not expecting a price cut at E3, but we do expect one later in the year."
A price cut for the PS3 will help THQ's sales portfolio, which is still largely rooted in games for the "core gamer." PS3 software sales represented about 13% of THQ's revenue for fiscal 2009, an increase from 8% the year before.