LGJ: If 24 songs = $1.9 million, then 1 game = ?
Each week Mark Methenitis contributes Law of the Game on Joystiq ("LGJ"), a column on legal issues as they relate to video games:

Maybe you heard about the verdict that just came out in one of the music file-sharing cases: $1.9 million for 24 songs. So, what does this have to do with gaming? More than you would probably imagine, since this gets to the root of copyright and statutory damages. In fact, EFF legal scholar Fred von Lohmann posted an interesting piece on whether the penalty is even Constitutional. Whether this is the suit that breaks the back of statutory damages has yet to be seen, but it's something that any media producer or consumer should be keeping an eye on.
Of course, much of that may be getting ahead of the issue of explaining this decision in greater depth so that everyone can understand what the actual problem is. We've talked about copyright infringement and piracy at length on LGJ, and the issue here is what comes after someone is found to have infringed on a copyrighted work: damages. Specifically, we're talking about statutory damages, which something a lot of people may not be very familiar with at all.
Mark Methenitis is the Editor in Chief of the Law of the Game blog, which discusses legal issues in video games. Mr. Methenitis is also a licensed attorney in the state of Texas with Munck Carter, LLP, and a member of the Texas Bar Assoc., American Bar Assoc., and the International Game Developers Assoc., where he is a board member of the Dallas chapter. Opinions expressed in this column are his own. Reach him at: lawofthegame [AAT] gmail [DAWT] com.
The content of this blog article is not legal advice. It only constitutes commentary on legal issues, and is for educational and informational purposes only. Reading this blog, replying to its posts, or any other interaction on this site does not create an attorney-client privilege between you and the author. The opinions expressed on this site are not the opinions of AOL LLC., Weblogs, Inc., Joystiq.com, or Munck Carter, LLP. As with any legal issue that may confront you in a particular situation, you should always consult a qualified attorney familiar with the laws in your state.

Of course, much of that may be getting ahead of the issue of explaining this decision in greater depth so that everyone can understand what the actual problem is. We've talked about copyright infringement and piracy at length on LGJ, and the issue here is what comes after someone is found to have infringed on a copyrighted work: damages. Specifically, we're talking about statutory damages, which something a lot of people may not be very familiar with at all.
So just what are statutory damages? Well, as the name might suggest, they're damages determined by statute. So what is it that makes copyright so special as to get statutory damages? The simple answer is that actual damages in copyright cases can often be difficult to ascertain, or may not be adequate to resolve the issue. The official rationale is that a piracy operation isn't going to keep records of how many copies they illegally made, which is true. But in other infringement cases, it may be nearly impossible to pin down the actual lost profits that need to be compensated.
For example, a leak of a game that proves to be lower quality than anticipated may cause losses of an untold number of sales. A fan sequel that's of poor quality may drive people away from the original work, or a machinima that is highly offensive may cause the offended parties to not buy the game the machinima is based on. As you might imagine though, these numbers are nearly impossible to figure out.
As a result, we have statutory damages, which are capped at $30,000 per work normally, and $150,000 per work in cases of 'willful infringement,' meaning that someone knew what they were doing was in violation of copyright law and proceeded anyway. Ordinarily, I would say a game is a work and those are the caps, end of story. However, this new case is putting things off balance. The RIAA argued, successfully, that an album isn't a work, but rather every individual song is a work. As a result, the defendant was told to pay $80,000 per song for willful infringement. That's 80,000 times the purchase value of each song on iTunes, or over 60,000 times the cost of the DRM free iTunes song.
As Fred's piece points out, the Supreme Court has thrown out both excessive verdicts and those based in statutory damages with the intent to deter future infringers, which arguably this decision is both. But if we assume this is allowed to stand, the possible implication is that the individual works that comprise the greater work that is a video game could be each pursued individually. So, for example, if you pirate a copy of Guitar Hero 4, you're not only liable for the piracy of the game, but also the piracy of the 86 included music tracks. So, keeping the value at $80,000 per work, your total bill would be $6.96 million. That's only 116,000 times the $60 retail value of the game.
The real question is: will this lead to a change in statutory damages? The answer: Maybe. The nature of the damages has not changed, but the value structure has, and it has dramatically. Remember, this copyright act originated in the 1970s, when there were no digital downloads. Pirates then had to be commercial operations, with actual reproduction equipment. They were, in short, people who actually had money to pay these damages. Today, however, I would imagine the majority of the population has pirated at least one song at some point in their lives, especially the population under age 40. Yes, that means the piracy is more widespread, but the value per pirate is much, much lower. So, perhaps statutory damages need to be limited to a multiple of the value of the work at retail for individual pirates, while remaining as is for large scale commercial pirates. If we had a limit of 100 times the value, this case would be worth $2400 and we wouldn't even be having this discussion. I won't even get into the irony that if the defendant pays the $1.9 million she theoretically owes, she still won't own legitimate copies of the works she downloaded, and will have to find another $24 to go buy them from iTunes or Amazon.
Short of the US moving to a Canadian 'tax the media' approach (which has some serious flaws as applied in Canada) to avoid lawsuits against individual infringers, it seems likely that a better balance will need to be struck. Don't misinterpret this column as a statement against copyright holders; I absolutely think they should be able to be paid for their works. In fact, it's a primary part of my job to write the agreements that see that the people who create copyrighted works get the appropriate payment from those who publish and distribute them. But I also think expecting an average settlement that's wholly unrealistic isn't a solution in anyone's best interest. All it does is create a bunch of settlements or verdicts that will never be collected and have, in essence, wasted everyone's time. Is the solution to make small time, individual piracy the speeding ticket of the 21st century, punished with a stinging slap on the wrist when caught? Perhaps. These are all questions with no easy answers. For the time being, we will have to wait and see what happens as this case is appealed, but I have trouble envisioning the court upholding such an extreme verdict.
For example, a leak of a game that proves to be lower quality than anticipated may cause losses of an untold number of sales. A fan sequel that's of poor quality may drive people away from the original work, or a machinima that is highly offensive may cause the offended parties to not buy the game the machinima is based on. As you might imagine though, these numbers are nearly impossible to figure out.
As a result, we have statutory damages, which are capped at $30,000 per work normally, and $150,000 per work in cases of 'willful infringement,' meaning that someone knew what they were doing was in violation of copyright law and proceeded anyway. Ordinarily, I would say a game is a work and those are the caps, end of story. However, this new case is putting things off balance. The RIAA argued, successfully, that an album isn't a work, but rather every individual song is a work. As a result, the defendant was told to pay $80,000 per song for willful infringement. That's 80,000 times the purchase value of each song on iTunes, or over 60,000 times the cost of the DRM free iTunes song.
As Fred's piece points out, the Supreme Court has thrown out both excessive verdicts and those based in statutory damages with the intent to deter future infringers, which arguably this decision is both. But if we assume this is allowed to stand, the possible implication is that the individual works that comprise the greater work that is a video game could be each pursued individually. So, for example, if you pirate a copy of Guitar Hero 4, you're not only liable for the piracy of the game, but also the piracy of the 86 included music tracks. So, keeping the value at $80,000 per work, your total bill would be $6.96 million. That's only 116,000 times the $60 retail value of the game.
The real question is: will this lead to a change in statutory damages? The answer: Maybe. The nature of the damages has not changed, but the value structure has, and it has dramatically. Remember, this copyright act originated in the 1970s, when there were no digital downloads. Pirates then had to be commercial operations, with actual reproduction equipment. They were, in short, people who actually had money to pay these damages. Today, however, I would imagine the majority of the population has pirated at least one song at some point in their lives, especially the population under age 40. Yes, that means the piracy is more widespread, but the value per pirate is much, much lower. So, perhaps statutory damages need to be limited to a multiple of the value of the work at retail for individual pirates, while remaining as is for large scale commercial pirates. If we had a limit of 100 times the value, this case would be worth $2400 and we wouldn't even be having this discussion. I won't even get into the irony that if the defendant pays the $1.9 million she theoretically owes, she still won't own legitimate copies of the works she downloaded, and will have to find another $24 to go buy them from iTunes or Amazon.
Short of the US moving to a Canadian 'tax the media' approach (which has some serious flaws as applied in Canada) to avoid lawsuits against individual infringers, it seems likely that a better balance will need to be struck. Don't misinterpret this column as a statement against copyright holders; I absolutely think they should be able to be paid for their works. In fact, it's a primary part of my job to write the agreements that see that the people who create copyrighted works get the appropriate payment from those who publish and distribute them. But I also think expecting an average settlement that's wholly unrealistic isn't a solution in anyone's best interest. All it does is create a bunch of settlements or verdicts that will never be collected and have, in essence, wasted everyone's time. Is the solution to make small time, individual piracy the speeding ticket of the 21st century, punished with a stinging slap on the wrist when caught? Perhaps. These are all questions with no easy answers. For the time being, we will have to wait and see what happens as this case is appealed, but I have trouble envisioning the court upholding such an extreme verdict.
[Image Credit: Jaro Larnos]
Mark Methenitis is the Editor in Chief of the Law of the Game blog, which discusses legal issues in video games. Mr. Methenitis is also a licensed attorney in the state of Texas with Munck Carter, LLP, and a member of the Texas Bar Assoc., American Bar Assoc., and the International Game Developers Assoc., where he is a board member of the Dallas chapter. Opinions expressed in this column are his own. Reach him at: lawofthegame [AAT] gmail [DAWT] com.
The content of this blog article is not legal advice. It only constitutes commentary on legal issues, and is for educational and informational purposes only. Reading this blog, replying to its posts, or any other interaction on this site does not create an attorney-client privilege between you and the author. The opinions expressed on this site are not the opinions of AOL LLC., Weblogs, Inc., Joystiq.com, or Munck Carter, LLP. As with any legal issue that may confront you in a particular situation, you should always consult a qualified attorney familiar with the laws in your state.











Reader Comments (Page 1 of 2)
ExMcCloud @ Jun 25th 2009 12:13AM
1.9 Billion?
d889 @ Jun 25th 2009 1:45AM
the crazy thing is this was the second trial, the first one she was fined only about $200,000 ... now its jumped up exponentially
the truth is, there is NO WAY she is going to pay that much, it will end up being a much much much lower amount that is actually feasible for her income
lets hope there is another appeal and the fine is eliminated, this is going to blow balls if it really sets precedence
Marty @ Jun 25th 2009 11:14AM
The fine should be diminished, but not eliminated. She broke the law, got caught, and now she has to pay for it.
I agree with the sentiment that the law needs to be re-worked to better fit the pettiness of some of the crimes in this day and age. But work on it in a way that benefits artists and consumers, and not either one exclusively.
Ridgecity @ Jun 25th 2009 11:44AM
They should release a rockband album with those 24 songs called the "Million Dollar Album" for $190.
Foetoid @ Jun 25th 2009 12:14AM
Geez i hope they were good songs.
Fx.Dr @ Jun 25th 2009 1:19AM
Nope. Couldn't pay me $1.9 Million to listen to this crap (well, maybe the G'n'R):
Guns N Roses ("Welcome to the Jungle"; "November Rain")
Janet Jackson ("Let's What Awhile")
Goo Goo Dolls ("Iris")
Vanessa Williams ("Save the Best for Last")
Aerosmith ("Cryin")
Gloria Estefan ("Here We Are"; "Coming Out of the Heart"; "Rhythm is Gonna Get You")
Green Day ("Basket Case")
Journey ("Faithfully"; "Don't Stop Believing")
Destiny Child ("Bills, Bills, Bills")
Sara McLachlan ("Possession"; "Building a Mystery")
Richard Marx ("Now and Forever")
Linkin Park ("One Step Closer")
Sheryl Crow ("Run Baby Run")
Def Leppard ("Pour Some Sugar on Me")
No Doubt ("Bathwater"; "Hella Good"; "Different People")
Reba McEntire ("One Honest Heart")
Bryan Adams ("Somebody")
Emperor_Den_Den @ Jun 25th 2009 12:15AM
oh my effin god wearing an eyepatch jus got real costly. land lubbers1 sea dogs0
clanboru15 @ Jun 25th 2009 1:59PM
well since about 1 in every 1 million people get caught i would say the pirates are winning...
kojo87 @ Jun 25th 2009 12:17AM
well you could figure 24 songs is worth about 24 dollars. so the fine was 79166.6 times the value of the product. so the fine on a $60 game would be $4.75M
Neuromancer @ Jun 25th 2009 12:57PM
But how many people could have downloaded it from her? That's the real question and that's why it's more than 24 songs worth of money. I guess they're presupposing that more than 500K people had access to download each of her songs?
Clearly they don't expect her to pay that much, this is more of a shock and awe tactic.
greatslack @ Jun 26th 2009 2:41AM
Actually, if they wanted to shock people, then a reasonable sum would be much more effective. Smaller fees mean more people have to be caught, and those people have the means to pay the fee without declaring bankruptcy.
The Dark Wayne @ Jun 25th 2009 12:23AM
i really hope that isnt a real error message...
The Dark Wayne @ Jun 25th 2009 12:24AM
ah lol, i didnt read the CIA and NSA part, haha.
WINterfang @ Jun 25th 2009 12:40AM
I got the joke right now xD.
Longhorn of Myon [PSN: MariusElijah] @ Jun 25th 2009 2:44AM
Being slow here....Is it real or not???
cknblade @ Jun 25th 2009 12:27AM
I'm at a loss of words. I have stated before on this blog that I'm against the piracy of games, but going after people like this is absurd. This does no good to anyone. The RIAA, if going after anyone, should not focus on small fish like this. Bit Torrents, Limewire, Kazaa(?), all rely not as much on people like this, but on those who take pride in supporting these services through multiple Terabytes of illegal files, be it music, movies, software, games, etc. If they take out these people, the whole system will fall apart and their goal will be achieved. This just makes one person's life terrible for an act that millions of people engage in every day. Deal with the disease, not the symptom.
The Dark Wayne @ Jun 25th 2009 12:41AM
i never understood how decisions like this could be made. I mean, does the jury actually expect this lady to have 1.9 million? How the fuck is she supposed to get it?
Rob @ Jun 25th 2009 12:48AM
By robbing a bank apparently.
Courtney @ Jun 25th 2009 1:05AM
By actually selling the music she pirated?
Evan @ Jun 25th 2009 1:12AM
This is the primary source of income for the RIAA. They wouldn't dare destroy sources of copyright infringement, where they could possibly be awarded excessively high amounts of cash at little cost.
Coyote @ Jun 25th 2009 9:00AM
It's obvious, she should make an album of her own. If 2 million dollars is what it costs for 24 songs then that means she could do just 1 long CD, or maybe a 2 disc set of greatest hits!
Seriously why doesn't she? The record companies certainly think that's a reasonable tactic. That or she could find someone sharing it online and sue them.
BananaBoat @ Jun 25th 2009 10:06AM
The sick thing is that the jury had the opportunity to award much less, but chose to award the RIAA an insanely high number anyway. It's likely that the lies told during the trial (like how the drive she gave investigators wasn't even the drive from when the infringement took place) influenced them into that high of a number, but still, it's beyond absurd.
I have a feeling that the RIAA will settle this for much less behind closed doors, so that it never has a chance to get to the higher courts. The thing they fear the most is the damages being thrown out as unconstitutional, and this case could easily be the final straw that brings the amount of possible damages down forever. My only hope is that she won't settle, and that she takes this thing as far as she can, but it's completely up to her at this point.
rambodude72 @ Jun 25th 2009 12:34AM
i dont think that a song would be worth 80,000 dollars in no matter what and that much for guiitar hero damn activision would really be rolling in the dough then
Fun DMC @ Jun 25th 2009 12:44AM
this will be appealed. i bet the riaa is just loving the fact that this news is getting around, though - it'll scare the hell outta the folks who don't actually look into this kinda thing.
it's unconstitutional. i'm not just saying that because it's the cool thing to say, either. "excessive bail ought not to be required, nor excessive fines imposed, nor cruel and unusual punishments inflicted." these guys are going to get their asses handed to 'em in court.
Antipilor @ Jun 25th 2009 1:02AM
I have a feeling that her legal team is purposely racking up the fine. It will likely keep getting bigger until it's being appealed by the supreme court. Where it will be overturned and hopefully cause some major reevaluation of the current copyright laws.
Haha, I'm just kidding. The U.S. Government is run by the rich and for the rich.
devilsei @ Jun 25th 2009 1:20AM
Eh, I don't look too much into this kind of stuff and it doesn't scare me. You know why? They are just wasting their time. I remember reading though, about some of the people they went after, and it made me laugh. Disabled and the elderly, a youngin, yeah, good job becoming the boogey man and a bully in many peoples eyes.
Now. If they went "DethKlok" on us, I'd be a little scared.
rodney ramero @ Jun 25th 2009 1:01AM
A bunch of thugs if you ask me.
I can understand where they're coming from, but Christ, the fines and punishment are outrageous.
I would imagine a smaller punishment be more suitable. Something like 1 year community service or something?
phr3qu3ncy441 @ Jun 25th 2009 1:07AM
the thing with piracy these days... it's too easy. with everything moving digitally, downloading a song, game, etc. can be done with a couple of clicks.
while i'm not gonna debate whether it's still wrong or not, technically the reproduction of a work in part (via uploading) is still illegal i think. i'm just looking for what could possibly be a solution to combat the relative ease in pirating?
now one might say scare tactics like this, which is a pretty old strategy (making someone an example), but is it effective?
as someone mentioned before, going after the big game would probably be more effective. after all, it's them that makes it really easy for everyone in the first place.
Reader @ Jun 25th 2009 1:22AM
I have a hard time imagining anything short of swat teams breaking down doors curbing 'piracy'. I don't think I've ever used someone's MP3 player that had entirely legal music on it.
Bones3D @ Jun 25th 2009 8:06AM
Another thing to consider is the emergent social structure of the internet and what many people have grown to believe is "proper etiquette" for that particular environment.
Most people out there who are pirating music generally aren't ones who'd go into a physical store and start stuffing CDs into their coat pockets. Instead, they are more like bargain hunters... people who are simply looking for the best price for the product they want. From this perspective, you have a few choices, ranging from iTunes $1-2 per song, to sites like AllofMP3 that offer the same songs for a fraction of Apple's prices, to "bit torrent", which everyone seems to talk about and no one you personally know has ever faced consequences for using.
Usually what's going through a person's mind when downloading songs through one of these "cheap" services isn't that they're cleverly committing a crime to avoid paying for content, but rather, something more along the lines of: "If it's illegal for me to download songs for little to no payment, then why hasn't the government shut these sites down already?"
As far as most people are concerned, these services are centralized and controlled by a single person or group, and the fact that they haven't been stopped at the source only justifies the idea that it's okay to continue using them to obtain content for less than what they can find through the "more recognizable" services like iTunes.
embassy @ Jun 25th 2009 1:16AM
To me this is a very easy decision; the RIAA needs to stop trying to make poster children out of everyday people. It really isn't working that well. As mentioned, none of these debts will ever be paid, and is thus wasting tax dollars and everyone's time. And what's even more ridiculous is that Infringement cases regarding copyrights allows the winner of the case to levy their incurred court costs and attorney's fees on the loser which, in theory and (legitimate) practice, is a great thing. But in this case I wonder if that means these everyday people not only get hit with millions in damages but also hundreds of thousands in court costs having to pony up for UMG, Sony, WMG, and EMI's fat cat lawyer bills.
This is ridiculous and I really don't see the logic here. But hey, the music industry is intent on running itself into the ground. So GOD speed, RIAA, GOD speed.
colinwackl @ Jun 25th 2009 1:16AM
Someone mentioned this in the first link. "If this case is representative of each of the 30,000 pending suits then the recording industry stands to collect $57 trillion (1.9 million x 30,000). Assuming it can collect (doubtful), this is actually more profitable than selling records considering piracy only accounts for $6 billion in losses. That would be a $56.4 trillion profit."
So essentially the RIAA want to collect magnitudes more than their estimated $6 billion in losses. That seems ridiculous.
The penalties for internet piracy really do need to be redefined. If it became the 21st century speeding ticket, a far greater impact could be made.
Slaziman @ Jun 25th 2009 1:30AM
There isn't enough money in the world to pay for the thousands of copyright infringements some individuals have made, those damages are bullcrap.
If they think that completely trashing one person's life will discourage the hundreds of millions of pirates out there, they couldn't be more wrong.
tedz @ Jun 25th 2009 1:33AM
Lol, maybe she can apply for a government bailout to help pay for her new found bankruptcy!
What a truly productive member of the community she will become, what fruitful children she will bare, what joy she will create for those around her while she slaves to pay off her heinous debt to society.
----
You know, fuck that. Fuck the RIAA, Fuck the MPAA, Fuck these money hungry technologically retarded luddites.
If the companies they represent had of been on the ball 5 years ago or whenever all of this legal action started happening, embracing digital technology instead of trying to hold it at bay, they could be making a *mint* right now and in the foreseeable future.
GG idiots. Sue some people for relatively petty corporate amounts, truly ruin normal human lives, miss out profiteering on the start of the new wave of digitalised media. GG, Karma!
To quote Propaghandi's song 'Rock for Sustainable Capitalism':
"Music's power to describe, compel, renew...
It's all a distant second to the offers you can't refuse.
Anyone remember when we used to believe
that music was a sacred place and not some fucking bank machine?
Not something you just bought and sold?
How could we have been so naive?
Well, I think when all is said and done,
just cause we were young doesn't mean we were wrong. "
(pardon the french).
david c @ Jun 25th 2009 2:07AM
http://www.youtube.com/watch?v=SnLB8wysMbY&feature=related
I got all excited thinking you were going to write the lyrics to that song....
jam @ Jun 25th 2009 2:18AM
i don't think this is right at all. if you get caught downloading illegally you should just pay whatever the price is for that song or game or movie, 99 cents, 49.99-59.99, 7.00-20.00.....
Rhamsey @ Jun 25th 2009 4:46AM
i dont think so, thats just like saying steal from us, and if we catch you, only then you have to pay. now this is a ridiculous amount of money they are asking for this case, but id have to agree that with legal fees and such, i could understand (not like) them charging 3-5 times what you stole. not just the price of the item.
remember, if you walk into a store and steal a cd, and get caught while rushing out of the door, they dont just take your pirate hat and ask for the 14 bucks you owe them.
vidGuy @ Jun 25th 2009 7:42AM
There has to be some additional punishment or else the /expected/ value of infringing is positive because the likelihood of being caught is so low. If the cost per song is $1 and the likelihood of being caught is 1 in 1,000, any damage less than $1000 will not deter infringement because the expected benefit is greater than the expected cost.
Essentially, you can't deter theft by only requiring a return of the stolen item, because if they don't get caught they benefit and if they do get caught they aren't really out anything.
jam @ Jun 25th 2009 2:20AM
ALSO!: Does that notification actually come up? If so, that's scary, but also a tiny bit funny because the only way to reply to that message is, 'OK.'
Bradwart @ Jun 25th 2009 2:37AM
That would be one time where Vista's Cancel or Allow system would come in handy!
Seriously, I hope the RIAA is destroyed in court. This is BS. I do agree with the idea of just paying the MSRP.
You can't just nail people for downloading from torrents either-there are many legal things, like homebrew games and out-of-copyright items that are nearly impossible to find elsewhere. If it's copyrighted, however, people should pay for it.
NeoMahi @ Jun 25th 2009 3:23AM
Hm... Yes. I'm actually looking at going into the Federal Bureau of Investigation and Criminal Justice Investigations. Actually, this is becoming a big issue wheather this is ligitimate or not. I'm against game piracy anyway, but I myself like to have the original game, instruction booklet and game case. Every game I buy that way. Anyway, ya gotta watch the choices you make. While the FBI, Criminal Investigations Agency and National Security Agency are all investigating terrorist activity, they're looking very heavily into blue collar crimes and computer fraud crimes. Computer fraud crimes can include all the following such as piracy of video games and music. Everyone thinks that warning at the begining of every DVD is just the FBI trying to strike fear into everyone, but, its a form a theft. I form of stealing and people are getting caught. The FBI is incredibily skilled. Its not like any law enforcement that requires a high school education. It requires a college degree of at least four years. Its a big deal, they know what they're doing. So, wheather this is true or false, might not be a bad idea to take is a truth and live out paranoia and just don't pirate games. Its that simple. Thou shalt not steel. Its in your Bible last I checked. The world has this interesting thought that you can do whatever you want, and then in church on Sunday, say your sorry and that's it. But this is the real world, not fantasy island filled with unicorns and people with wings. If you screw up, there are consiquences. God didn't blead to permit you to do whatever you want, he did what he did so you could change and try to become a better person and leave the childish wordly behavior behind. Good lesson to be learned here wheather this article is true, or not.
Ashitaka @ Jun 25th 2009 8:16AM
I could say tl;dr but I actually did read your wall o' text so I guess I could comment on your comment:
lol
Quiggy @ Jun 25th 2009 10:06AM
"Thou shalt not steel."
Iron and bronze are ok then?
N3M3515 @ Jun 25th 2009 1:41PM
PARAGRAPHS
use them
Blind Io @ Jun 25th 2009 3:30AM
I wanna know who this woman's lawyer is....because he sucks some major balls
Coldbrand @ Jun 25th 2009 4:10AM
What a bunch of rapists. Can someone explain to these people that regular human beings don't have nor have they ever possessed such exorbitant fees? What's she supposed to do, go to jail for the rest of her life for a bunch of shitty pop songs? These people need to get real and find a new source of income for their industry that deserves its oncoming death.
Azariel_z @ Jun 25th 2009 4:36AM
OR they will offer to her an anti-piracy spot campaign role... ROFL..
" I was a pirate once..."
Otis @ Jun 25th 2009 5:13AM
You know how game makers, the RIAA, the movie industry, the TV industry and just about every purveyor of interactive and non-interactive visual entertainments can solve the problem that arose when people discovered how easy, and simple, and empowering getting near about what ever you want, for free is?
Simple:
Monetize free.
Yes, you heard me. Monetize free!
OR offer affordable avenues that let you get something for NEARLY free. (i.e. Netflix)
Good example = Hulu.
Hulu and some other things, which offer very high quality video with small ads, has effectively cut down my downloading of TV shows by probably 75%
If everything were offered with either the Hulu model (Ad supported, quality content)
or the Netflix model (Small fee, no ads, quality content)
it'd certainly help to lower piracy.
Naturally, you'd have to expand things. A game service would have to find a way to do all this, and not be intrusive.
A music service would have to find a way to let you do this, while still letting you put things on your various mobile devices.
Same with the video services.
Books, too!
A lot of things.
You can effectively monetize things for the new age, if you're willing to try. But the fact of the matter, really, I guess, is that a lot of people, industry people, I mean, weren't really ready, and still aren't, for the age we're in.
I'd say it's the most communist thing to ever be widespread and forced upon people, in a mainly highly capitalistic society, and that's probably pretty hard to deal with :x
They just have to find a way to put their capitalistic tilt on it, and it'll probably find it's place, once it's gotten around to everyone.
Ordeith @ Jun 25th 2009 12:19PM
"A music service would have to find a way to let you do this, while still letting you put things on your various mobile devices."
See: Zune Pass
gpasoyf @ Jun 27th 2009 12:17AM
See Spotify