ESA starts ESA TV video blog series
by Richard Mitchell 
on Aug 3rd 2009 12:30AM
So, how do you turn
boring old statistics and charts into kickass promotional material? If you're the
Entertainment Software Association, you put those same statistics and charts on video and set them to thumping music. The ESA has just unveiled its
ESA TV series, a video blog designed to inform the world about the video game industry. The first video brings together some of the industry's key stats.
You know the ones: The average gamer is 35, the industry brought in $11.7 billion last year -- the kind of stuff your mother laughs off when you try to explain that you're
not a kid anymore. Well, now you can show her the same facts on
video, so they
have to be true. Check out the video after the break.
