PLAYSTATION 3 logo replaced due to 'visibility' issues

totally makes sense. especially when comparing it to much smaller profile, but more visible logos/insignias like those of Wii or Xbox360. I'm glad its something that makes sense unlike some of the REALLY weird japanese commercials that were just dropped for the ps3. for a while i was thinking the new logo was some rebranding like radio shack becoming "the shack". thankfully its not going to be the 2nd time i face palm today because of sonys marketing dept.

or like pizza hut becoming "The Hut" which is quite possibly the stupidest rebranding ever. that may have possibly been a decent idea in the 90's, but definitely not now.

Or like Mtn Dew. Adding the 'n' just makes it feel like people don't know that Mt stands for.

Sony stopped using all caps years ago

Archigamer...

Mt. stands for Mount (for titles)
Mtn. stands for Mountain

Not that the rebranding wasn't stupid, but they weren't making up abbreviations.

A logo is not a good logo if you cannot fax it to someone and still have it retain enough information for it to be legible on a pen. The designer(s) that Sony paid hundreds of thousands of dollars should know this.

Mt stands for "Mount" when I read it

All you need to do to find one is google "cheap French whore."

http://lmgtfy.com/?q=PS3+new+logo

http://im1.ebidst.com/upload_big/1/5/4/1224530363-20830-0.jpg

@Debikul

I feel bad for your family


@Longhorn Slim

I did google it, and the closest I got was a post in the IGN forums from May, which to be honest, I don't trust. I was hoping someone something along the lines of what Ryan Hamilton posted


@Lunastra78

that is awesome

@Lunastra

If that's what the PS3 looked like from start, I would have bought it at launch.
Under-boob cleavage is the best. ;)

Lunastra, its a definite http://www.youtube.com/watch?v=4pXfHLUlZf4 moment

The article says the new logo is just PS3. I have not seen the new logo, but I expect it to look the same as the PS3 etched onto the top of the new models. As for what color, white or grey would be my guess.

its more of a re-branding, the PS2 offered tons of games while being cheap, the PS3 is looking to do the same,

It isn't too late, but this generation is getting on in years, and I don't think they'll make up the gulf between the sales of the PS3 and the sales of the 360 by the time the next gen consoles start to roll out. Having said that, after three years, there is finally a PS3 priced into the mainstream market, and the numbers should definitely improve.

/remove Pachter hat

Actually Microsoft spells it as "Xbox" in press releases. But you're right about the Live part, they always spell that in caps.

Well I agree, but it's still kinda tempting to kill your comment and hide it in the mist of downvotedness...

I want to upvoted you cause I agree, but you're tempting me to do the opposite.


AHHH, I hate decisions!!!

I love that voice. It would be better if Sony went back to the Playstation 1 days -- have kids do it.

A lot of mistakes this console cycle. A lot. At least they're figuring most of them out before the next cycle comes around.

yeah, all three made some bad mistakes. MS with faulty hardware, sony with a number of things that have mostly been sorted out by now, and nintendo... well, the wii has a number of major mistakes that can't be fixed this gen.

for round 2, i definitely see MS focusing a lot on making sure the hardware is top notch and adding even more social networking features to live. sony probably won't make too many hardware changes. i see it as a sort of gamecube-to-wii jump. and then nintendo will probably just revamp everything. i have a feeling the next nintendo console is going to be great for gamers like us, and casuals alike, assuming nintendo has learned from their mistakes and knows what to do to fix them.

The Wii didn't make any mistakes this generation. It has turned into a money printer for Nintendo and caters to their core audience: little kids. Nintendo has always catered to that audience because it is _very_ lucrative, if your price point is right.

Nintendo didn't see any value in the 18-26 set, or older people, because they buy less stuff. They are also much more discriminating about the quality of the titles they buy. Nintendo simply can't compete with AAA games like Uncharted 2 and Gears of War 2. The good thing is, with their business model, they don't have to.

Vote me to oblivion if you will but I think the way they do (and always have done) business is pretty damn obvious.

@useedems:

What?? that's crazy. Nintendo's core audience as you call it isn't little kids but nintendo fans. They buy their games for the actual game and characters, they don't buy stuff that doesn't feel nintendo. The kept them profitable before the wii came out, they it just blew everything away.

Cooking Mama feels Nintendo, Batallion Wars doesn't feel Nintendo. Even LIttle big Planet would have sold millions on the Wii, Viva Piñata would have sold millions on the Wii. Shadow of Colossus would have been on the top ten had it been created for a Nintendo hardware. It sold pretty bad, because it's too weird for juvenile gamers, yet old school gamers like most bloggers love it to this day.There's not a Nintendo exclusive crowd as you can see with Monster Hunter, a Pokemon clone and sells millions the Playstation crowd, even if they hate Pokemon for being a Nintendo game. .And they are AAA titles, you assume everyone likes the same thing, even pc gamers hate playing the same games on the consoles, they just feel more comfortable on their trusted machines, THE SAME GAME.

Halo would have sold as good as the conduict, the only FPS Nintendo gamers would play is something made by Nintendo, or something on pc, where FPS excel. Tony Hawk games always sell like shit on Nintendo consoles, but look at SSX and they sell hundreds of thousands easily and easy sell better than the other consoles, why? because they have a zany Nintendo thing going.

Too sum it up, Nintendo isn't just for kids, most of the Nintendo fans seems to carry big money as tons of gamers become multimillion sellers, so it means probably a ton of old atari/NES owners continue to buy nintendo, and if you add all the kids and parents buying, new casual gamers buying it just for the bowling game and the exercise games, and all the publicity surrounding Nintendo, you see their market. Why do you think third parties want a cut of the action, even if they will sell like shit compared to Nintendo and a few big companies?

Sony may just end up with less Real Estate, I mean look at the example provided, the PS logo and PLAYSTATION 3 take up the middle and right, where XBOX 360 takes up the left.... now it will be left and right and XBOX may have more space.

It's sexy so it appeals to the older crowd. It also has that "homemade" feeling so it can appeal to the younger kids and families. I like it.

thank you Ryan

that looks nice

Sweet, now it matches the cheap look of the Slim!!


Too mean?

Does this mean Sony/others has accepted that they are in competition with the Wii? :P

Oh gosh...*has Spiderman 3 flashback, dies*

lol....because its not a Song OWNED by Sony..hell it has recognition now....cant say I blame them for trying to instant recognition....

Yeah, they did steal it.

It was probably legal.

But they've f'ed up before.

Hey, yay for The Go! Team, I guess, for getting their song heard, but still, yeah, the thought of Microsoft specifically licensing this song just because of its connection with LittleBigPlanet in the media and in commercials is a dick move on Microsoft's part. >:(

It's a sad day for sackboys and sackgirls everywhere.

And the advert ends with "Connect for free"? lol, talk about deceitful publicity..

Kinda like when Sony used PGR pics for gt5