Though the median age of video gamers has increased dramatically over the past decade, a recent report from the NPD Group shows that youngsters still possess a great deal of market dominance -- according to the study, households with children ages 12 and under constitute 45 percent of the gaming industry's total sales. Considering these tweens only make up 17 percent of the U.S. population, that's a fairly large chunk of selling power.
Still, it's tough to completely trust these numbers -- as we all know, 13-year-olds are vile, fraudulent creatures who are quick to shave a few years off their age in the pursuit of pure vanity. Just be yourself, 13-year-olds. You've got plenty of good years ahead of you.
Reader Comments (45)
Posted: Sep 11th 2009 11:27AM (Unverified) said
The Wii to me is equivalent to a fisher price gaming system. I don't even count it as competition for MS & Sony.
Reply
Posted: Sep 11th 2009 11:37AM (Unverified) said
Well, of course the Wii ain't competing in the same league as the PS3 and Xbox 360.
The PS3 and Xbox 360 compete among themselves, and the Wii is way ahead of them in both sales AND games.
Reply
The PS3 and Xbox 360 compete among themselves, and the Wii is way ahead of them in both sales AND games.
Posted: Sep 11th 2009 12:04PM (Unverified) said
"and the Wii is way ahead of them....AND games"
Woah, let's not say things in a moment of anger that we'll regret later.
Reply
Woah, let's not say things in a moment of anger that we'll regret later.
Posted: Sep 11th 2009 11:34AM Chris DPSN AggieCEO XBLThe Aggi said
I havent seen that ad....just school stuff...lol
Reply
Posted: Sep 11th 2009 11:34AM Chris DPSN AggieCEO XBLThe Aggi said
Thats not hard to believe....
at the same time the Average person that plays games is still a Male 16-34...lol
I wonder if that will increase as we get older....I mean I'm fairly sure that as long as my hands and eyes hold up I will be playing video games...80 years old on my PS9 and Xbox 1080
Reply
at the same time the Average person that plays games is still a Male 16-34...lol
I wonder if that will increase as we get older....I mean I'm fairly sure that as long as my hands and eyes hold up I will be playing video games...80 years old on my PS9 and Xbox 1080
Posted: Sep 11th 2009 11:47AM CommentSystem said
"i remember back in the day we used to listen to real music like jay-z and nas"
that will sound extremely weird when im older
Reply
that will sound extremely weird when im older
Posted: Sep 11th 2009 11:52AM Chris DPSN AggieCEO XBLThe Aggi said
yea that is going to be weird...to hear Jay-Z, Ludacris, Jadakiss on the "old school" HD2 Radio station...lol
Reply
Posted: Sep 11th 2009 11:39AM mr nimblewick said
With a polo, you look bad no matter how you wear the collar.
Reply
Posted: Sep 11th 2009 1:16PM HighFiveJesus said
Yeah this collar's popped. Because i'm the fuckin man and everyone should know it.
Reply
Posted: Sep 11th 2009 11:41AM CommentSystem said
Households with no kids sleep more at night. news at 11.
Reply
Posted: Sep 11th 2009 11:45AM mr nimblewick said
Either that or the girl just got unlucky with every last one of her parent's ugly genes.
Reply
Posted: Sep 11th 2009 1:09PM captplut9465 said
Is that how such good-looking parents produced such trolls for kids?
Reply
Posted: Sep 11th 2009 11:47AM (Unverified) said
Mr numbdick, How dare you respond to me in such a manner.
Nintendo found a gimmick and ran away with it. Shit can sell well, but it's still shit. So who cares about sales. If your games are shit. Suckers buy the Wii. Let's see them sell well and at the same time have games people actually wanna play.
Reply
Nintendo found a gimmick and ran away with it. Shit can sell well, but it's still shit. So who cares about sales. If your games are shit. Suckers buy the Wii. Let's see them sell well and at the same time have games people actually wanna play.
Posted: Sep 11th 2009 11:55AM (Unverified) said
A Troll.
Nothing to see people, move along now.
Reply
Nothing to see people, move along now.
Posted: Sep 11th 2009 11:58AM Gaming Expert said
Now I'm no Wii fan boy (I play more on my 360 btw) but bashing the Wii is pointless. Sure it has less good games then 360 and can't display them in as high a resolution either but it still has good games and that's why I have it. People need to get over the fact Wii doesn't do HD and start supporting good games on it so more of them are released.
The reason (in part) why there is SO much shit on there is cause many "core" gamers (they're not real gamers if graphics matter that much to them if you ask me) don't support developers/publishers when they release quality games. Show your Wii a little more love and it will be more like your 360.
Reply
The reason (in part) why there is SO much shit on there is cause many "core" gamers (they're not real gamers if graphics matter that much to them if you ask me) don't support developers/publishers when they release quality games. Show your Wii a little more love and it will be more like your 360.
Posted: Sep 11th 2009 1:12PM (Unverified) said
............................................________
....................................,.-‘”...................``~.,
.............................,.-”...................................“-.,
.........................,/...............................................”:,
.....................,?......................................................\,
.................../...........................................................,}
................./......................................................,:`^`..}
.............../...................................................,:”........./
..............?.....__.........................................:`.........../
............./__.(.....“~-,_..............................,:`........../
.........../(_....”~,_........“~,_....................,:`........_/
..........{.._$;_......”=,_.......“-,_.......,.-~-,},.~”;/....}
...........((.....*~_.......”=-._......“;,,./`..../”............../
...,,,___.\`~,......“~.,....................`.....}............../
............(....`=-,,.......`........................(......;_,,-”
............/.`~,......`-...............................\....../\
.............\`~.*-,.....................................|,./.....\,__
,,_..........}.>-._\...................................|..............`=~-,
.....`=~-,_\_......`\,.................................\
...................`=~-,,.\,...............................\
................................`:,,...........................`\..............__
.....................................`=-,...................,%`>--==``
........................................_\..........._,-%.......`\
...................................,
Reply
....................................,.-‘”...................``~.,
.............................,.-”...................................“-.,
.........................,/...............................................”:,
.....................,?......................................................\,
.................../...........................................................,}
................./......................................................,:`^`..}
.............../...................................................,:”........./
..............?.....__.........................................:`.........../
............./__.(.....“~-,_..............................,:`........../
.........../(_....”~,_........“~,_....................,:`........_/
..........{.._$;_......”=,_.......“-,_.......,.-~-,},.~”;/....}
...........((.....*~_.......”=-._......“;,,./`..../”............../
...,,,___.\`~,......“~.,....................`.....}............../
............(....`=-,,.......`........................(......;_,,-”
............/.`~,......`-...............................\....../\
.............\`~.*-,.....................................|,./.....\,__
,,_..........}.>-._\...................................|..............`=~-,
.....`=~-,_\_......`\,.................................\
...................`=~-,,.\,...............................\
................................`:,,...........................`\..............__
.....................................`=-,...................,%`>--==``
........................................_\..........._,-%.......`\
...................................,
Posted: Sep 11th 2009 11:46AM (Unverified) said
The girl looks like she just saw a cockroach...
Reply
Posted: Sep 11th 2009 12:40PM EngadgetSoFunny said
Its not a cockroach. Its her first time see Wii graphics up close on a sdtv. Having been spoiled by lots of fine blu-ray and hd movies coming from a middle upper-class family, its scary to go back to standard definition graphics. Even more scary than seeing a cockroach beleive it or not.
Reply
Posted: Sep 11th 2009 11:47AM StormEagle said
That family really needs a wallmount for their LCD....
Reply
Posted: Sep 11th 2009 1:29PM Puertoricarious said
Dad: HONEY! KIDS! Come quick! Help me get this rabid dog out of the living room!
Son: Let's poke it with our Wii remotes!
Mom: Someone PLEASE think of our children!
Reply
Son: Let's poke it with our Wii remotes!
Mom: Someone PLEASE think of our children!
Posted: Sep 11th 2009 2:08PM johnperkins21 said
I think this is a misleading statistic. The average age of gamers has risen to, what, 28 or so? I wonder how many 28 year olds have kids under the age of 12?
Adults who grew up gaming, probably continue to game, and are also willing to purchase games for their kids. The only thing I think this statistic does is defeat the stereotype that gamers don't get laid.
Reply
Adults who grew up gaming, probably continue to game, and are also willing to purchase games for their kids. The only thing I think this statistic does is defeat the stereotype that gamers don't get laid.
Posted: Sep 12th 2009 5:45AM (Unverified) said
I'm not sure these numbers really mean much of anything. As I move ever close to thirty, more of my friends and fellow gamers are having kids of their own. This hasn't stopped them from buying and playing new games. I hope that when I have kids and friends come over they don't assume I'm piling my amassed game horde on an infant. The survey should atleast include the households with kids under something like five as still in the adult gamer group. And really if you're not gaming with you kid sometimes I think that's a little irresponsible.
Reply
Sorry, you must be logged in to leave a comment.
Featured Stories
The most popular posts
in the last 7 days
- Vita 'UMD Passport' won't be offered in US 221 comments
- Kingdoms of Amalur: Reckoning review: A tempting fate 153 comments
- David Jaffe leaves Eat Sleep Play, layoffs hit developer [Update] 107 comments
- Blizzard taking Valve to court over 'DOTA' trademark 96 comments
- Don't call it a remake: Final Fantasy X is a 'remaster,' to be clear 95 comments









