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Netflix details PS3 disc distribution for November, 'confident' it'll have ample supply


Netflix is confident that it will have ample supply in November for every PS3 user who requests a disc for its recently announced streaming service. Speaking with Joystiq, Netflix Vice President of Corporate Communications Steve Swasey wouldn't disclose the number of reservations the company has received for the free PS3 Netflix disc since the company announced the program on Monday, but did emphasize, "We're confident we've produced enough discs." Distribution centers apparently already have the units.

Swasey told us that the company is still hammering out the distribution details, but the plan is to send out a press release sometime in November announcing that the discs have shipped. Customers should receive the red envelope in about the same time it usually takes for a Netflix shipment to reach them. He expressed that "there's no VIP list or special circumstance list," so everyone should be receiving it around the same time.

Asked if there were any points he'd like to clarify about the recent announcement, Swasey told us that the disc was the best solution currently available in getting PS3 users the Netflix service, downplaying the need to always have disc in the tray. "They put the disc in whenever they play a game." When pushed on why an integrated solution wasn't implemented, he said, "We haven't given any reason. The key thing here ... it's very easy and no different than playing a video game. We'll have an update in time." The integrated solution is expected in late 2010.

Netflix doesn't like to discuss HD content in nitty gritty detail yet, but confirmed that the PS3 will have a similar offering to the Xbox 360, which outputs 720p and stereo sound.

Keep an eye out for an announcement in November for when the discs ship, then put that eye back in when the disc arrives. You'll need both to appreciate those episodes of Dexter.

Tags: netflix, sony, streaming

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