Deal to see EA music licensed for TV commercials, movie trailers
by Alexander Sliwinski 
on Nov 4th 2009 4:00AM
Electronic Arts has signed on the dotted line for Extreme Music to represent its catalog of 2,000 original pieces of music for five years.
Variety reports that Extreme will place the publisher's owned music in things like television commercials, movie trailers and anything else that Extreme sees fit -- and to which EA agrees.
EA has obtained original pieces of music over the years from many A-list Hollywood composers, as the publisher has sought to blend the realms of film and games. So, if you happen to hear a theme from
The Sims playing in the background of a pool insurance ad, or that armed forces ad suddenly makes you want to play
Battlefield, you'll know why.
[Via
Big Download]
