Deal to see EA music licensed for TV commercials, movie trailers
by Alexander Sliwinski 
{ Nov 4th 2009 at 4:00AM }
EA has obtained original pieces of music over the years from many A-list Hollywood composers, as the publisher has sought to blend the realms of film and games. So, if you happen to hear a theme from The Sims playing in the background of a pool insurance ad, or that armed forces ad suddenly makes you want to play Battlefield, you'll know why.
[Via Big Download]
Reader Comments (Page 1 of 1)
Clinton @ Nov 4th 2009 7:10AM
WTH are all these spammers coming from
bluezy @ Nov 4th 2009 7:47AM
Variety: the pinnacle of reporting.
Jason @ Nov 4th 2009 10:03AM
It could be a form of Subliminal advertising here the themes to certain games and it makes u wanna play it without you knowing why.
Meh @ Nov 4th 2009 11:07AM
...except it doesn't work.
Vcize @ Nov 4th 2009 10:05AM
Not a very popular story, but I think it's very cool.
cms64 @ Nov 4th 2009 10:54AM
I miss the original Sims shopping music in Sims 3.
Gamer4Life @ Nov 4th 2009 1:17PM
Finally the rest of the world can hear what we've been hearing for years.
Shadsy @ Nov 4th 2009 2:47PM
Other companies are way ahead of the curve. Jack Wall's music for the Myst series has been popping up in commercials and trailers for years now.
Captain Underpants @ Nov 4th 2009 5:17PM
I bet the games won't get any cheaper.
Capgun @ Nov 4th 2009 7:36PM
I'll enlist in the first branch to not only use the BF1942 theme, but recreate it as well.