Activision has applied to trademark Drum Hero. Yes, your initial reaction is likely the same as ours: "Wait, how did Activision not do that already?" Good question, but apparently the Guitar Hero, DJ Hero, and Band Hero publisher only applied for the trademark in late October. This does not guarantee a percussion-based Hero title is in the works, but, once again, aren't we all a little surprised one doesn't already exist?
If the inside of your cranium is tickling with the distinct feeling like you have memory of a Drum Hero trademark, the confusion may have to do with the Guitar Villain and Drum Villain trademarks, that were apparently filed back in 2007 -- which is when one would think the Drum Hero trademark would have been filed as well.
[Via MTV Multiplayer]
Reader Comments (123)
Posted: Nov 11th 2009 10:03PM (Unverified) said
Bobby...what is your explanation for this? What the hell are you thinking?
Reply
Posted: Nov 11th 2009 10:47PM ch3burashka said
I will speak on Bobby's behalf:
He likes money.
And heroes.
Reply
He likes money.
And heroes.
Posted: Nov 12th 2009 5:24PM Brysonial the Bison said
I'm still waiting for go-go bell hero. Where are you go-go bell hero!
Reply
Posted: Nov 11th 2009 11:43PM LiquidSnake said
Activision milks like Tom Green!
http://www.youtube.com/watch?v=3EVDNzXiqyA
Reply
http://www.youtube.com/watch?v=3EVDNzXiqyA
Posted: Nov 12th 2009 12:11AM Stevetrop Man of Mystery said
This means one thing. We are one step closer to Kazoo Hero
Reply
Posted: Nov 11th 2009 10:04PM Special Agent Steve said
We are heros.
Someday I am going to create a band out of Guitar Hero, Drum Hero, and DJ Hero. I WILL CALL THIS: BAND HERO!!!!!!!!!!!
It will be awesome.
Reply
Someday I am going to create a band out of Guitar Hero, Drum Hero, and DJ Hero. I WILL CALL THIS: BAND HERO!!!!!!!!!!!
It will be awesome.
Posted: Nov 11th 2009 10:17PM psnkillstrike said
and it will have a mix of kanye's song "i'm a gay fish" and "love story" by taylor swift............because that's what music games need more Taylor swift
Reply
Posted: Nov 11th 2009 10:25PM Special Agent Steve said
Who is Je S. Chrst?
Man, that's weird. He shares the same last name as one of my broskis.
Reply
Man, that's weird. He shares the same last name as one of my broskis.
Posted: Nov 11th 2009 10:07PM Commander Corn said
Yes. As an actual drummer I have been waiting for this for so long.
Reply
Posted: Nov 11th 2009 10:08PM vidguy said
"Wait, how did Activision not do that already?"
The legal answer: to obtain a US trademark, the registrant must show that he is currently using the mark or has the intent to use the mark within 36 months. Although the system can be abused, it is designed to prevent someone from stockpiling trademarks. Activision could not just trademark every instrument + "Hero" their developer's could brainstorm together.
Reply
The legal answer: to obtain a US trademark, the registrant must show that he is currently using the mark or has the intent to use the mark within 36 months. Although the system can be abused, it is designed to prevent someone from stockpiling trademarks. Activision could not just trademark every instrument + "Hero" their developer's could brainstorm together.
Posted: Nov 11th 2009 10:14PM Misanthropic Gamer said
Make it stop. Enough rhythm games. Talk about market fucking saturation.
Reply
Posted: Nov 11th 2009 10:20PM MystileArmor said
I have the urge to go copyright "Drum Villain"
Reply
Posted: Nov 11th 2009 11:33PM The Blank Mage Returns said
You can predict things that would have been helpful to know a few minutes ago. That's gotta be one of the worse powers ever.
Reply
Posted: Nov 11th 2009 10:34PM (Unverified) said
Hookay...I'm holding Anti-Troll Defense Force signups...
Post a reply if you want a spot.
Reply
Post a reply if you want a spot.
Posted: Nov 11th 2009 10:41PM (Unverified) said
You were already in, Bobby.
Trolls have rights...yes.
The right to be flamed!
Reply
Trolls have rights...yes.
The right to be flamed!
Posted: Nov 11th 2009 10:43PM MystileArmor said
I want in.. not a clue what I can bring to the table, but I'm sure you guys can figure something out.
Reply
Posted: Nov 11th 2009 10:44PM (Unverified) said
Just do what you already do-flame trolls.
You get a cool badge and everything!
Reply
You get a cool badge and everything!
Posted: Nov 11th 2009 10:47PM CheeziePotato said
I've already posted this, but I guess I'll join. We need to get rid of that Bleach kid (Sprinkles?), darth has no life, and shitty console fanboys. The last thing we need is Joystiq turning into a Youtube comment section.
Reply
Posted: Nov 11th 2009 10:53PM (Unverified) said
A badge?!
I want in!
Can I make a paper hat and wear it so I can look more distinguish?
Reply
I want in!
Can I make a paper hat and wear it so I can look more distinguish?
Posted: Nov 11th 2009 10:58PM (Unverified) said
If you make them. I'm not a charity.
But you can put "ATDF" in your user titles...
Reply
But you can put "ATDF" in your user titles...
Posted: Nov 11th 2009 11:05PM (Unverified) said
Wo! You told us that we'll get a cool badge if we joined.
What kind of false advertisement is this?!
I already made the hat and everything man. This is not cool.
Reply
What kind of false advertisement is this?!
I already made the hat and everything man. This is not cool.
Posted: Nov 11th 2009 11:07PM (Unverified) said
*waves hand*
You already have a badge. It's invisible. That makes it cool.
Reply
You already have a badge. It's invisible. That makes it cool.
Posted: Nov 11th 2009 11:12PM (Unverified) said
nai nai, sempai
then prepare for derailed threads, it will be all your fault.......sempai
Reply
then prepare for derailed threads, it will be all your fault.......sempai
Posted: Nov 11th 2009 11:14PM (Unverified) said
If you guys really want to get things done, try e-mailing a staff member. They listen really well.
Reply
Posted: Nov 11th 2009 11:15PM (Unverified) said
Anti-Sprinkles,I love how you use Japanese you've obviously learned from fansubbed yaoi.
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